#E74969#E74969

#E74969 is a light, vivid red. Relative luminance 0.228; OKLCH L 63.5% C 0.194 H 12.8°. Best body text is #000000 at 5.55:1 contrast (WCAG AA passes).

Color values

HEX	#E74969
RGB	rgb(231, 73, 105)
HSL	hsl(348, 77%, 60%)
HSV	hsv(348, 68%, 91%)
CMYK	cmyk(0%, 68.4%, 54.5%, 9.4%)
CIE-LAB	lab(54.84, 62.63, 17.13)
CIE-LCH	lch(54.84, 64.93, 15.30°)
OKLab	oklab(63.53% 0.189 0.043)
OKLCH	oklch(63.53% 0.194 12.8)
XYZ	xyz(37.8908, 22.7791, 15.7634)
Luminance	0.2277 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74969 #49E7C7

analogous

#E749B8 #E74969 #E77849

triadic

#E74969 #69E749 #4969E7

tetradic

#E74969 #B8E749 #49E7C7 #7849E7

square

#E74969 #B8E749 #49E7C7 #7849E7

split-complementary

#E74969 #49E778 #49B8E7

monochromatic

#A01531 #D71C42 #E74969 #EE7F96 #F5B5C2

Accessibility & contrast

On white

3.78

#E74969 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.55

#E74969 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74969

5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74969	#FFFFFF	#000000	##000000
##E74969	1.00	3.78	5.55	5.55
#FFFFFF	3.78	1.00	21.00	21.00
#000000	5.55	21.00	1.00	1.00
##000000	5.55	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#706F69

Deuteranopia (green-blind)

#998F65

Tritanopia (blue-blind)

#FC2756

Achromatopsia (no color)

#838383

Design tokens & code

CSS

--color: #e74969;
/* rgb */ color: rgb(231, 73, 105);
/* oklch */ color: oklch(63.5% 0.194 12.8);

Tailwind

colors: {
  custom: {
    50: '#f58693',
    500: '#e74969',
    950: '#000000',
  },
}

SCSS

$custom: #e74969;
$custom-light: #f58693;
$custom-dark: #000000;

JSON

{
  "hex": "#e74969",
  "rgb": {
    "r": 231,
    "g": 73,
    "b": 105
  },
  "hsl": {
    "h": 347.848,
    "s": 76.699,
    "l": 59.608
  },
  "oklch": {
    "l": 0.63526,
    "c": 0.19386,
    "h": 12.8
  },
  "luminance": 0.22774
}

Semantic roles & 50–950 ramp

primary

#E74969

secondary

#A7E5D8

accent

#F3CD35

background

#FFF8F9

surface

#FFF0F1

border

#D7CBCB

text

#180C0D

muted

#867D7E

Preview Lab

Preview with #E74969

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →