#E74788#E74788

#E74788 is a light, highly saturated pink. Relative luminance 0.233; OKLCH L 64.2% C 0.202 H 359.8°. Best body text is #000000 at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#E74788
RGB	rgb(231, 71, 136)
HSL	hsl(336, 77%, 59%)
HSV	hsv(336, 69%, 91%)
CMYK	cmyk(0%, 69.3%, 41.1%, 9.4%)
CIE-LAB	lab(55.36, 66.04, -0.56)
CIE-LCH	lch(55.36, 66.04, 359.52°)
OKLab	oklab(64.16% 0.2024 -0.0007)
OKLCH	oklch(64.16% 0.202 359.8)
XYZ	xyz(39.6550, 23.2779, 25.6926)
Luminance	0.2327 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74788 #47E7A6

analogous

#E747D8 #E74788 #E75647

triadic

#E74788 #88E747 #4788E7

tetradic

#E74788 #D8E747 #47E7A6 #5647E7

square

#E74788 #D8E747 #47E7A6 #5647E7

split-complementary

#E74788 #47E756 #47D8E7

monochromatic

#9F154D #D51C67 #E74788 #EE7DAB #F5B3CE

Accessibility & contrast

On white

3.71

#E74788 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.65

#E74788 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74788

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74788	#FFFFFF	#000000	##000000
##E74788	1.00	3.71	5.65	5.65
#FFFFFF	3.71	1.00	21.00	21.00
#000000	5.65	21.00	1.00	1.00
##000000	5.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#68718A

Deuteranopia (green-blind)

#939084

Tritanopia (blue-blind)

#FA3262

Achromatopsia (no color)

#858585

Design tokens & code

CSS

--color: #e74788;
/* rgb */ color: rgb(231, 71, 136);
/* oklch */ color: oklch(64.2% 0.202 359.8);

Tailwind

colors: {
  custom: {
    50: '#f485aa',
    500: '#e74788',
    950: '#000000',
  },
}

SCSS

$custom: #e74788;
$custom-light: #f485aa;
$custom-dark: #000000;

JSON

{
  "hex": "#e74788",
  "rgb": {
    "r": 231,
    "g": 71,
    "b": 136
  },
  "hsl": {
    "h": 335.625,
    "s": 76.923,
    "l": 59.216
  },
  "oklch": {
    "l": 0.64161,
    "c": 0.20239,
    "h": 359.8
  },
  "luminance": 0.23273
}

Semantic roles & 50–950 ramp

primary

#E74788

secondary

#A6E4CB

accent

#F3A634

background

#FFF8FA

surface

#FFF0F4

border

#D7CBCE

text

#180C10

muted

#867D7F

Preview Lab

Preview with #E74788

Body copy rendered with the generated semantic roles for this colour.

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