#E74596#E74596

#E74596 is a light, highly saturated pink. Relative luminance 0.234; OKLCH L 64.4% C 0.210 H 354.0°. Best body text is #000000 at 5.69:1 contrast (WCAG AA passes).

Color values

HEX#E74596
RGBrgb(231, 69, 150)
HSLhsl(330, 77%, 59%)
HSVhsv(330, 70%, 91%)
CMYKcmyk(0%, 70.1%, 35.1%, 9.4%)
CIE-LABlab(55.53, 68.19, -8.57)
CIE-LCHlch(55.53, 68.73, 352.84°)
OKLaboklab(64.43% 0.2089 -0.0218)
OKLCHoklch(64.43% 0.21 354)
XYZxyz(40.5906, 23.4520, 31.2374)
Luminance0.2345 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E74596 #45E796
analogous
#E745E7 #E74596 #E74545
triadic
#E74596 #96E745 #4596E7
tetradic
#E74596 #E7E745 #45E796 #4545E7
square
#E74596 #E7E745 #45E796 #4545E7
split-complementary
#E74596 #45E745 #45E7E7
monochromatic
#9D1459 #D41B77 #E74596 #EE7BB5 #F5B1D3

Accessibility & contrast

On white

3.69
#E74596 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.69
#E74596 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74596
5.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E74596#FFFFFF#000000##000000
##E745961.003.695.695.69
#FFFFFF3.691.0021.0021.00
#0000005.6921.001.001.00
##0000005.6921.001.001.00

Color blindness preview

Protanopia (red-blind)
#627298
Deuteranopia (green-blind)
#8F9092
Tritanopia (blue-blind)
#F93768
Achromatopsia (no color)
#858585

Design tokens & code

CSS
--color: #e74596;
/* rgb */ color: rgb(231, 69, 150);
/* oklch */ color: oklch(64.4% 0.210 354.0);
Tailwind
colors: {
  custom: {
    50: '#f485b4',
    500: '#e74596',
    950: '#000000',
  },
}
SCSS
$custom: #e74596;
$custom-light: #f485b4;
$custom-dark: #000000;
JSON
{
  "hex": "#e74596",
  "rgb": {
    "r": 231,
    "g": 69,
    "b": 150
  },
  "hsl": {
    "h": 330,
    "s": 77.143,
    "l": 58.824
  },
  "oklch": {
    "l": 0.64434,
    "c": 0.21,
    "h": 354
  },
  "luminance": 0.23447
}

Semantic roles & 50–950 ramp

primary
#E74596
secondary
#A4E4C4
accent
#F49434
background
#FFF8FB
surface
#FFF0F6
border
#D7CBD0
text
#180C11
muted
#867D80

Preview Lab

Preview with #E74596

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E74596 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva