#E74497#E74497

#E74497 is a light, highly saturated pink. Relative luminance 0.234; OKLCH L 64.4% C 0.212 H 353.6°. Best body text is #000000 at 5.67:1 contrast (WCAG AA passes).

Color values

HEX#E74497
RGBrgb(231, 68, 151)
HSLhsl(329, 77%, 59%)
HSVhsv(329, 71%, 91%)
CMYKcmyk(0%, 70.6%, 34.6%, 9.4%)
CIE-LABlab(55.44, 68.64, -9.30)
CIE-LCHlch(55.44, 69.27, 352.29°)
OKLaboklab(64.38% 0.2102 -0.0237)
OKLCHoklch(64.38% 0.212 353.6)
XYZxyz(40.6105, 23.3623, 31.6429)
Luminance0.2336 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E74497 #44E794
analogous
#E544E7 #E74497 #E74445
triadic
#E74497 #97E744 #4497E7
tetradic
#E74497 #E7E544 #44E794 #4445E7
square
#E74497 #E7E544 #44E794 #4445E7
split-complementary
#E74497 #45E744 #44E7E5
monochromatic
#9D145A #D31B79 #E74497 #EE7AB5 #F5B0D3

Accessibility & contrast

On white

3.70
#E74497 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.67
#E74497 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74497
5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E74497#FFFFFF#000000##000000
##E744971.003.705.675.67
#FFFFFF3.701.0021.0021.00
#0000005.6721.001.001.00
##0000005.6721.001.001.00

Color blindness preview

Protanopia (red-blind)
#617299
Deuteranopia (green-blind)
#8F9093
Tritanopia (blue-blind)
#F93668
Achromatopsia (no color)
#858585

Design tokens & code

CSS
--color: #e74497;
/* rgb */ color: rgb(231, 68, 151);
/* oklch */ color: oklch(64.4% 0.212 353.6);
Tailwind
colors: {
  custom: {
    50: '#f484b5',
    500: '#e74497',
    950: '#000000',
  },
}
SCSS
$custom: #e74497;
$custom-light: #f484b5;
$custom-dark: #000000;
JSON
{
  "hex": "#e74497",
  "rgb": {
    "r": 231,
    "g": 68,
    "b": 151
  },
  "hsl": {
    "h": 329.448,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.64377,
    "c": 0.21158,
    "h": 353.6
  },
  "luminance": 0.23358
}

Semantic roles & 50–950 ramp

primary
#E74497
secondary
#A3E4C3
accent
#F49234
background
#FFF8FB
surface
#FFF0F6
border
#D7CBD0
text
#180C11
muted
#867D80

Preview Lab

Preview with #E74497

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E74497 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva