#E74481#E74481

#E74481 is a light, highly saturated pink. Relative luminance 0.227; OKLCH L 63.7% C 0.204 H 2.2°. Best body text is #000000 at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#E74481
RGB	rgb(231, 68, 129)
HSL	hsl(338, 77%, 59%)
HSV	hsv(338, 71%, 91%)
CMYK	cmyk(0%, 70.6%, 44.2%, 9.4%)
CIE-LAB	lab(54.78, 66.44, 2.75)
CIE-LCH	lch(54.78, 66.50, 2.37°)
OKLab	oklab(63.67% 0.2035 0.0078)
OKLCH	oklch(63.67% 0.204 2.2)
XYZ	xyz(38.9876, 22.7131, 23.0956)
Luminance	0.2271 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74481 #44E7AA

analogous

#E744D2 #E74481 #E75844

triadic

#E74481 #81E744 #4481E7

tetradic

#E74481 #D2E744 #44E7AA #5844E7

square

#E74481 #D2E744 #44E7AA #5844E7

split-complementary

#E74481 #44E758 #44D2E7

monochromatic

#9D1447 #D31B60 #E74481 #EE7AA6 #F5B0CA

Accessibility & contrast

On white

3.79

#E74481 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.54

#E74481 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74481

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74481	#FFFFFF	#000000	##000000
##E74481	1.00	3.79	5.54	5.54
#FFFFFF	3.79	1.00	21.00	21.00
#000000	5.54	21.00	1.00	1.00
##000000	5.54	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#686F82

Deuteranopia (green-blind)

#938F7D

Tritanopia (blue-blind)

#FA2A5D

Achromatopsia (no color)

#838383

Design tokens & code

CSS

--color: #e74481;
/* rgb */ color: rgb(231, 68, 129);
/* oklch */ color: oklch(63.7% 0.204 2.2);

Tailwind

colors: {
  custom: {
    50: '#f484a5',
    500: '#e74481',
    950: '#000000',
  },
}

SCSS

$custom: #e74481;
$custom-light: #f484a5;
$custom-dark: #000000;

JSON

{
  "hex": "#e74481",
  "rgb": {
    "r": 231,
    "g": 68,
    "b": 129
  },
  "hsl": {
    "h": 337.546,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.63667,
    "c": 0.20363,
    "h": 2.2
  },
  "luminance": 0.22708
}

Semantic roles & 50–950 ramp

primary

#E74481

secondary

#A3E4CC

accent

#F4AC34

background

#FFF8FA

surface

#FFF0F4

border

#D7CBCE

text

#180C0F

muted

#867D7F

Preview Lab

Preview with #E74481

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →