#E74470#E74470

#E74470 is a light, vivid pink. Relative luminance 0.223; OKLCH L 63.2% C 0.200 H 9.0°. Best body text is #000000 at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#E74470
RGB	rgb(231, 68, 112)
HSL	hsl(344, 77%, 59%)
HSV	hsv(344, 71%, 91%)
CMYK	cmyk(0%, 70.6%, 51.5%, 9.4%)
CIE-LAB	lab(54.34, 64.98, 12.27)
CIE-LCH	lch(54.34, 66.13, 10.69°)
OKLab	oklab(63.21% 0.1975 0.0314)
OKLCH	oklch(63.21% 0.2 9)
XYZ	xyz(37.9501, 22.2982, 17.6317)
Luminance	0.2229 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74470 #44E7BB

analogous

#E744C1 #E74470 #E76944

triadic

#E74470 #70E744 #4470E7

tetradic

#E74470 #C1E744 #44E7BB #6944E7

square

#E74470 #C1E744 #44E7BB #6944E7

split-complementary

#E74470 #44E769 #44C1E7

monochromatic

#9D1439 #D31B4D #E74470 #EE7A99 #F5B0C3

Accessibility & contrast

On white

3.85

#E74470 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.46

#E74470 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74470

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74470	#FFFFFF	#000000	##000000
##E74470	1.00	3.85	5.46	5.46
#FFFFFF	3.85	1.00	21.00	21.00
#000000	5.46	21.00	1.00	1.00
##000000	5.46	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C6D71

Deuteranopia (green-blind)

#968E6C

Tritanopia (blue-blind)

#FC2156

Achromatopsia (no color)

#828282

Design tokens & code

CSS

--color: #e74470;
/* rgb */ color: rgb(231, 68, 112);
/* oklch */ color: oklch(63.2% 0.200 9.0);

Tailwind

colors: {
  custom: {
    50: '#f58398',
    500: '#e74470',
    950: '#000000',
  },
}

SCSS

$custom: #e74470;
$custom-light: #f58398;
$custom-dark: #000000;

JSON

{
  "hex": "#e74470",
  "rgb": {
    "r": 231,
    "g": 68,
    "b": 112
  },
  "hsl": {
    "h": 343.804,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.63205,
    "c": 0.19996,
    "h": 9
  },
  "luminance": 0.22293
}

Semantic roles & 50–950 ramp

primary

#E74470

secondary

#A3E4D2

accent

#F4C034

background

#FFF8F9

surface

#FFF0F2

border

#D7CBCC

text

#180C0D

muted

#867D7E

Preview Lab

Preview with #E74470

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →