#E73E64#E73E64

#E73E64 is a light, highly saturated red. Relative luminance 0.214; OKLCH L 62.4% C 0.205 H 12.7°. Best body text is #000000 at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#E73E64
RGB	rgb(231, 62, 100)
HSL	hsl(347, 78%, 57%)
HSV	hsv(347, 73%, 91%)
CMYK	cmyk(0%, 73.2%, 56.7%, 9.4%)
CIE-LAB	lab(53.34, 66.14, 18.06)
CIE-LCH	lch(53.34, 68.56, 15.27°)
OKLab	oklab(62.38% 0.1996 0.045)
OKLCH	oklch(62.38% 0.205 12.7)
XYZ	xyz(36.9815, 21.3595, 14.2296)
Luminance	0.2135 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E73E64 #3EE7C1

analogous

#E73EB8 #E73E64 #E76D3E

triadic

#E73E64 #64E73E #3E64E7

tetradic

#E73E64 #B8E73E #3EE7C1 #6D3EE7

square

#E73E64 #B8E73E #3EE7C1 #6D3EE7

split-complementary

#E73E64 #3EE76D #3EB8E7

monochromatic

#981331 #CE1A42 #E73E64 #EE7490 #F5ABBB

Accessibility & contrast

On white

3.98

#E73E64 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.27

#E73E64 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E73E64

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E73E64	#FFFFFF	#000000	##000000
##E73E64	1.00	3.98	5.27	5.27
#FFFFFF	3.98	1.00	21.00	21.00
#000000	5.27	21.00	1.00	1.00
##000000	5.27	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B6964

Deuteranopia (green-blind)

#968C60

Tritanopia (blue-blind)

#FC034E

Achromatopsia (no color)

#7F7F7F

Design tokens & code

CSS

--color: #e73e64;
/* rgb */ color: rgb(231, 62, 100);
/* oklch */ color: oklch(62.4% 0.205 12.7);

Tailwind

colors: {
  custom: {
    50: '#f6808f',
    500: '#e73e64',
    950: '#000000',
  },
}

SCSS

$custom: #e73e64;
$custom-light: #f6808f;
$custom-dark: #000000;

JSON

{
  "hex": "#e73e64",
  "rgb": {
    "r": 231,
    "g": 62,
    "b": 100
  },
  "hsl": {
    "h": 346.509,
    "s": 77.88,
    "l": 57.451
  },
  "oklch": {
    "l": 0.62376,
    "c": 0.20457,
    "h": 12.7
  },
  "luminance": 0.21354
}

Semantic roles & 50–950 ramp

primary

#E73E64

secondary

#9EE3D3

accent

#F4C933

background

#FFF8F8

surface

#FFEFF0

border

#D7CACB

text

#180B0C

muted

#867C7D

Preview Lab

Preview with #E73E64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →