#E73B64#E73B64

#E73B64 is a light, highly saturated red. Relative luminance 0.210; OKLCH L 62.1% C 0.207 H 12.2°. Best body text is #000000 at 5.21:1 contrast (WCAG AA passes).

Color values

HEX	#E73B64
RGB	rgb(231, 59, 100)
HSL	hsl(346, 78%, 57%)
HSV	hsv(346, 74%, 91%)
CMYK	cmyk(0%, 74.5%, 56.7%, 9.4%)
CIE-LAB	lab(53.00, 67.10, 17.59)
CIE-LCH	lch(53.00, 69.37, 14.69°)
OKLab	oklab(62.12% 0.2027 0.0439)
OKLCH	oklch(62.12% 0.207 12.2)
XYZ	xyz(36.8228, 21.0423, 14.1767)
Luminance	0.2104 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E73B64 #3BE7BE

analogous

#E73BBA #E73B64 #E7683B

triadic

#E73B64 #64E73B #3B64E7

tetradic

#E73B64 #BAE73B #3BE7BE #683BE7

square

#E73B64 #BAE73B #3BE7BE #683BE7

split-complementary

#E73B64 #3BE768 #3BBAE7

monochromatic

#951232 #CC1944 #E73B64 #EE728F #F4A8BA

Accessibility & contrast

On white

4.03

#E73B64 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.21

#E73B64 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E73B64

5.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E73B64	#FFFFFF	#000000	##000000
##E73B64	1.00	4.03	5.21	5.21
#FFFFFF	4.03	1.00	21.00	21.00
#000000	5.21	21.00	1.00	1.00
##000000	5.21	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#696865

Deuteranopia (green-blind)

#958B60

Tritanopia (blue-blind)

#FC004C

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #e73b64;
/* rgb */ color: rgb(231, 59, 100);
/* oklch */ color: oklch(62.1% 0.207 12.2);

Tailwind

colors: {
  custom: {
    50: '#f67f8f',
    500: '#e73b64',
    950: '#000000',
  },
}

SCSS

$custom: #e73b64;
$custom-light: #f67f8f;
$custom-dark: #000000;

JSON

{
  "hex": "#e73b64",
  "rgb": {
    "r": 231,
    "g": 59,
    "b": 100
  },
  "hsl": {
    "h": 345.698,
    "s": 78.182,
    "l": 56.863
  },
  "oklch": {
    "l": 0.62121,
    "c": 0.20736,
    "h": 12.2
  },
  "luminance": 0.21037
}

Semantic roles & 50–950 ramp

primary

#E73B64

secondary

#9CE2D1

accent

#F5C733

background

#FFF8F8

surface

#FFEFF0

border

#D7CACB

text

#190B0C

muted

#877C7D

Preview Lab

Preview with #E73B64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →