#E696DA#E696DA

#E696DA is a light, vivid purple. Relative luminance 0.437; OKLCH L 77.5% C 0.129 H 332.2°. Best body text is #000000 at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#E696DA
RGB	rgb(230, 150, 218)
HSL	hsl(309, 62%, 75%)
HSV	hsv(309, 35%, 90%)
CMYK	cmyk(0%, 34.8%, 5.2%, 9.8%)
CIE-LAB	lab(72.03, 40.22, -22.30)
CIE-LCH	lch(72.03, 45.99, 330.99°)
OKLab	oklab(77.49% 0.1142 -0.0601)
OKLCH	oklch(77.49% 0.129 332.2)
XYZ	xyz(56.1937, 43.7002, 71.7911)
Luminance	0.4370 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E696DA #96E6A2

analogous

#CA96E6 #E696DA #E696B2

triadic

#E696DA #DAE696 #96DAE6

tetradic

#E696DA #E6CA96 #96E6A2 #96B2E6

square

#E696DA #E6CA96 #96E6A2 #96B2E6

split-complementary

#E696DA #B2E696 #96E6CA

monochromatic

#CE33B7 #DA65C9 #E696DA #F2C7EB #F9E6F6

Accessibility & contrast

On white

2.16

#E696DA on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

9.74

#E696DA on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E696DA

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E696DA	#FFFFFF	#000000	##000000
##E696DA	1.00	2.16	9.74	9.74
#FFFFFF	2.16	1.00	21.00	21.00
#000000	9.74	21.00	1.00	1.00
##000000	9.74	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#94AADD

Deuteranopia (green-blind)

#A8B5D7

Tritanopia (blue-blind)

#ED9AAF

Achromatopsia (no color)

#B1B1B1

Design tokens & code

CSS

--color: #e696da;
/* rgb */ color: rgb(230, 150, 218);
/* oklch */ color: oklch(77.5% 0.129 332.2);

Tailwind

colors: {
  custom: {
    50: '#efb6e5',
    500: '#e696da',
    950: '#000000',
  },
}

SCSS

$custom: #e696da;
$custom-light: #efb6e5;
$custom-dark: #000000;

JSON

{
  "hex": "#e696da",
  "rgb": {
    "r": 230,
    "g": 150,
    "b": 218
  },
  "hsl": {
    "h": 309,
    "s": 61.538,
    "l": 74.51
  },
  "oklch": {
    "l": 0.77485,
    "c": 0.12903,
    "h": 332.2
  },
  "luminance": 0.43698
}

Semantic roles & 50–950 ramp

primary

#E696DA

secondary

#DBF0DE

accent

#C9361C

background

#FEFBFE

surface

#FDF6FC

border

#D5D0D5

text

#171115

muted

#858084

Preview Lab

Preview with #E696DA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →