#E668A7#E668A7
#E668A7 is a light, vivid pink. Relative luminance 0.295; OKLCH L 68.8% C 0.170 H 351.3°. Best body text is #000000 at 6.90:1 contrast (WCAG AA passes).
Color values
| HEX | #E668A7 |
|---|---|
| RGB | rgb(230, 104, 167) |
| HSL | hsl(330, 72%, 65%) |
| HSV | hsv(330, 55%, 90%) |
| CMYK | cmyk(0%, 54.8%, 27.4%, 9.8%) |
| CIE-LAB | lab(61.24, 55.51, -9.96) |
| CIE-LCH | lch(61.24, 56.40, 349.83°) |
| OKLab | oklab(68.81% 0.168 -0.0258) |
| OKLCH | oklch(68.81% 0.17 351.3) |
| XYZ | xyz(44.5602, 29.5178, 39.9024) |
| Luminance | 0.2951 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.87
Bubble Gum Pink
#FF69AF
ΔE00 4.25
Hot Pink
#FF69B4
ΔE00 4.28
Bubblegum (survey)
#FF6CB5
ΔE00 4.49
Medium Pink
#F36196
ΔE00 5.01
Barbie Pink
#FE46A5
ΔE00 5.20
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E668A7 #68E6A7
analogous
#E668E6 #E668A7 #E66868
triadic
#E668A7 #A7E668 #68A7E6
tetradic
#E668A7 #E6E668 #68E6A7 #6868E6
square
#E668A7 #E6E668 #68E6A7 #6868E6
split-complementary
#E668A7 #68E668 #68E6E6
monochromatic
#B61E6A #DD3388 #E668A7 #EF9DC6 #F7D1E4
Accessibility & contrast
On white
3.04
#E668A7 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
6.90
#E668A7 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E668A7
6.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E668A7 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E668A7 | 1.00 | 3.04 | 6.90 | 6.90 |
| #FFFFFF | 3.04 | 1.00 | 21.00 | 21.00 |
| #000000 | 6.90 | 21.00 | 1.00 | 1.00 |
| ##000000 | 6.90 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7886A9
Deuteranopia (green-blind)
#9A9CA4
Tritanopia (blue-blind)
#F56380
Achromatopsia (no color)
#949494
Design tokens & code
CSS
--color: #e668a7; /* rgb */ color: rgb(230, 104, 167); /* oklch */ color: oklch(68.8% 0.170 351.3);
Tailwind
colors: {
custom: {
50: '#f198c1',
500: '#e668a7',
950: '#000000',
},
}SCSS
$custom: #e668a7; $custom-light: #f198c1; $custom-dark: #000000;
JSON
{
"hex": "#e668a7",
"rgb": {
"r": 230,
"g": 104,
"b": 167
},
"hsl": {
"h": 330,
"s": 71.591,
"l": 65.49
},
"oklch": {
"l": 0.68805,
"c": 0.16996,
"h": 351.3
},
"luminance": 0.29514
}Semantic roles & 50–950 ramp
primary
#E668A7
secondary
#C0EAD5
accent
#D47312
background
#FFF9FB
surface
#FFF2F7
border
#D7CCD0
text
#170E12
muted
#857E81