#E66774#E66774

#E66774 is a light, vivid red. Relative luminance 0.278; OKLCH L 67.2% C 0.158 H 16.1°. Best body text is #000000 at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#E66774
RGB	rgb(230, 103, 116)
HSL	hsl(354, 72%, 65%)
HSV	hsv(354, 55%, 90%)
CMYK	cmyk(0%, 55.2%, 49.6%, 9.8%)
CIE-LAB	lab(59.70, 50.40, 17.31)
CIE-LCH	lch(59.70, 53.29, 18.96°)
OKLab	oklab(67.21% 0.1517 0.0438)
OKLCH	oklch(67.21% 0.158 16.1)
XYZ	xyz(40.6388, 27.7891, 19.7433)
Luminance	0.2778 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E66774 #67E6D9

analogous

#E667B4 #E66774 #E69967

triadic

#E66774 #74E667 #6774E6

tetradic

#E66774 #B4E667 #67E6D9 #9967E6

square

#E66774 #B4E667 #67E6D9 #9967E6

split-complementary

#E66774 #67E699 #67B4E6

monochromatic

#B51E2D #DD3244 #E66774 #EF9CA4 #F7D0D4

Accessibility & contrast

On white

3.20

#E66774 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.56

#E66774 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E66774

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E66774	#FFFFFF	#000000	##000000
##E66774	1.00	3.20	6.56	6.56
#FFFFFF	3.20	1.00	21.00	21.00
#000000	6.56	21.00	1.00	1.00
##000000	6.56	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#838074

Deuteranopia (green-blind)

#A39A71

Tritanopia (blue-blind)

#FA556C

Achromatopsia (no color)

#909090

Design tokens & code

CSS

--color: #e66774;
/* rgb */ color: rgb(230, 103, 116);
/* oklch */ color: oklch(67.2% 0.158 16.1);

Tailwind

colors: {
  custom: {
    50: '#f3969b',
    500: '#e66774',
    950: '#000000',
  },
}

SCSS

$custom: #e66774;
$custom-light: #f3969b;
$custom-dark: #000000;

JSON

{
  "hex": "#e66774",
  "rgb": {
    "r": 230,
    "g": 103,
    "b": 116
  },
  "hsl": {
    "h": 353.858,
    "s": 71.751,
    "l": 65.294
  },
  "oklch": {
    "l": 0.67206,
    "c": 0.15791,
    "h": 16.1
  },
  "luminance": 0.27784
}

Semantic roles & 50–950 ramp

primary

#E66774

secondary

#BFEAE5

accent

#D4C012

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180E0E

muted

#867E7E

Preview Lab

Preview with #E66774

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →