#E66474#E66474
#E66474 is a light, vivid red. Relative luminance 0.272; OKLCH L 66.8% C 0.162 H 15.1°. Best body text is #000000 at 6.44:1 contrast (WCAG AA passes).
Color values
| HEX | #E66474 |
|---|---|
| RGB | rgb(230, 100, 116) |
| HSL | hsl(353, 72%, 65%) |
| HSV | hsv(353, 57%, 90%) |
| CMYK | cmyk(0%, 56.5%, 49.6%, 9.8%) |
| CIE-LAB | lab(59.16, 51.80, 16.58) |
| CIE-LCH | lch(59.16, 54.39, 17.74°) |
| OKLab | oklab(66.8% 0.1561 0.042) |
| OKLCH | oklch(66.8% 0.162 15.1) |
| XYZ | xyz(40.3458, 27.2030, 19.6457) |
| Luminance | 0.2720 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pinkish
#D46A7E
ΔE00 4.59
Watermelon
#FC6C85
ΔE00 4.93
Rose (survey)
#CF6275
ΔE00 4.95
Warm Pink
#FB5581
ΔE00 5.56
Rosy Pink
#F6688E
ΔE00 6.42
Ugly Pink
#CD7584
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E66474 #64E6D6
analogous
#E664B5 #E66474 #E69564
triadic
#E66474 #74E664 #6474E6
tetradic
#E66474 #B5E664 #64E6D6 #9564E6
square
#E66474 #B5E664 #64E6D6 #9564E6
split-complementary
#E66474 #64E695 #64B5E6
monochromatic
#B31D2F #DD2F45 #E66474 #EE99A3 #F7CDD3
Accessibility & contrast
On white
3.26
#E66474 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
6.44
#E66474 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E66474
6.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E66474 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E66474 | 1.00 | 3.26 | 6.44 | 6.44 |
| #FFFFFF | 3.26 | 1.00 | 21.00 | 21.00 |
| #000000 | 6.44 | 21.00 | 1.00 | 1.00 |
| ##000000 | 6.44 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#817E74
Deuteranopia (green-blind)
#A29871
Tritanopia (blue-blind)
#FA516A
Achromatopsia (no color)
#8E8E8E
Design tokens & code
CSS
--color: #e66474; /* rgb */ color: rgb(230, 100, 116); /* oklch */ color: oklch(66.8% 0.162 15.1);
Tailwind
colors: {
custom: {
50: '#f3959b',
500: '#e66474',
950: '#000000',
},
}SCSS
$custom: #e66474; $custom-light: #f3959b; $custom-dark: #000000;
JSON
{
"hex": "#e66474",
"rgb": {
"r": 230,
"g": 100,
"b": 116
},
"hsl": {
"h": 352.615,
"s": 72.222,
"l": 64.706
},
"oklch": {
"l": 0.66802,
"c": 0.16168,
"h": 15.1
},
"luminance": 0.27198
}Semantic roles & 50–950 ramp
primary
#E66474
secondary
#BDE9E4
accent
#D4BC11
background
#FFF9F9
surface
#FFF2F2
border
#D7CCCC
text
#180E0E
muted
#867E7E