#E66274#E66274
#E66274 is a light, vivid red. Relative luminance 0.268; OKLCH L 66.5% C 0.164 H 14.4°. Best body text is #000000 at 6.36:1 contrast (WCAG AA passes).
Color values
| HEX | #E66274 |
|---|---|
| RGB | rgb(230, 98, 116) |
| HSL | hsl(352, 73%, 64%) |
| HSV | hsv(352, 57%, 90%) |
| CMYK | cmyk(0%, 57.4%, 49.6%, 9.8%) |
| CIE-LAB | lab(58.81, 52.72, 16.09) |
| CIE-LCH | lch(58.81, 55.12, 16.97°) |
| OKLab | oklab(66.54% 0.159 0.0408) |
| OKLCH | oklch(66.54% 0.164 14.4) |
| XYZ | xyz(40.1563, 26.8241, 19.5825) |
| Luminance | 0.2682 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pinkish
#D46A7E
ΔE00 4.42
Rose (survey)
#CF6275
ΔE00 4.68
Watermelon
#FC6C85
ΔE00 5.03
Warm Pink
#FB5581
ΔE00 5.20
Blush
#DE5D83
ΔE00 6.15
Rosy Pink
#F6688E
ΔE00 6.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E66274 #62E6D4
analogous
#E662B6 #E66274 #E69262
triadic
#E66274 #74E662 #6274E6
tetradic
#E66274 #B6E662 #62E6D4 #9262E6
square
#E66274 #B6E662 #62E6D4 #9262E6
split-complementary
#E66274 #62E692 #62B6E6
monochromatic
#B11C31 #DE2D45 #E66274 #EE97A3 #F7CCD1
Accessibility & contrast
On white
3.30
#E66274 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
6.36
#E66274 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E66274
6.36:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E66274 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E66274 | 1.00 | 3.30 | 6.36 | 6.36 |
| #FFFFFF | 3.30 | 1.00 | 21.00 | 21.00 |
| #000000 | 6.36 | 21.00 | 1.00 | 1.00 |
| ##000000 | 6.36 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7F7D74
Deuteranopia (green-blind)
#A19871
Tritanopia (blue-blind)
#FA4F69
Achromatopsia (no color)
#8D8D8D
Design tokens & code
CSS
--color: #e66274; /* rgb */ color: rgb(230, 98, 116); /* oklch */ color: oklch(66.5% 0.164 14.4);
Tailwind
colors: {
custom: {
50: '#f3939b',
500: '#e66274',
950: '#000000',
},
}SCSS
$custom: #e66274; $custom-light: #f3939b; $custom-dark: #000000;
JSON
{
"hex": "#e66274",
"rgb": {
"r": 230,
"g": 98,
"b": 116
},
"hsl": {
"h": 351.818,
"s": 72.527,
"l": 64.314
},
"oklch": {
"l": 0.66539,
"c": 0.16419,
"h": 14.4
},
"luminance": 0.26819
}Semantic roles & 50–950 ramp
primary
#E66274
secondary
#BBE9E3
accent
#D5BA11
background
#FFF9F9
surface
#FFF2F2
border
#D7CCCC
text
#180D0E
muted
#867E7E