#E660A4#E660A4
#E660A4 is a light, vivid pink. Relative luminance 0.279; OKLCH L 67.7% C 0.180 H 351.4°. Best body text is #000000 at 6.57:1 contrast (WCAG AA passes).
Color values
| HEX | #E660A4 |
|---|---|
| RGB | rgb(230, 96, 164) |
| HSL | hsl(330, 73%, 64%) |
| HSV | hsv(330, 58%, 90%) |
| CMYK | cmyk(0%, 58.3%, 28.7%, 9.8%) |
| CIE-LAB | lab(59.77, 58.76, -10.42) |
| CIE-LCH | lch(59.77, 59.68, 349.95°) |
| OKLab | oklab(67.69% 0.1783 -0.0269) |
| OKLCH | oklch(67.69% 0.18 351.4) |
| XYZ | xyz(43.5187, 27.8734, 38.2030) |
| Luminance | 0.2787 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.77
Barbie Pink
#FE46A5
ΔE00 4.22
Bubble Gum Pink
#FF69AF
ΔE00 5.04
Hot Pink
#FF69B4
ΔE00 5.06
Medium Pink
#F36196
ΔE00 5.11
Bubblegum (survey)
#FF6CB5
ΔE00 5.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E660A4 #60E6A2
analogous
#E560E6 #E660A4 #E66061
triadic
#E660A4 #A4E660 #60A4E6
tetradic
#E660A4 #E6E560 #60E6A2 #6061E6
square
#E660A4 #E6E560 #60E6A2 #6061E6
split-complementary
#E660A4 #61E660 #60E6E5
monochromatic
#B01C67 #DE2B86 #E660A4 #EE95C2 #F7CAE1
Accessibility & contrast
On white
3.19
#E660A4 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
6.57
#E660A4 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E660A4
6.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E660A4 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E660A4 | 1.00 | 3.19 | 6.57 | 6.57 |
| #FFFFFF | 3.19 | 1.00 | 21.00 | 21.00 |
| #000000 | 6.57 | 21.00 | 1.00 | 1.00 |
| ##000000 | 6.57 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7281A6
Deuteranopia (green-blind)
#9699A1
Tritanopia (blue-blind)
#F65A7B
Achromatopsia (no color)
#909090
Design tokens & code
CSS
--color: #e660a4; /* rgb */ color: rgb(230, 96, 164); /* oklch */ color: oklch(67.7% 0.180 351.4);
Tailwind
colors: {
custom: {
50: '#f193bf',
500: '#e660a4',
950: '#000000',
},
}SCSS
$custom: #e660a4; $custom-light: #f193bf; $custom-dark: #000000;
JSON
{
"hex": "#e660a4",
"rgb": {
"r": 230,
"g": 96,
"b": 164
},
"hsl": {
"h": 329.552,
"s": 72.826,
"l": 63.922
},
"oklch": {
"l": 0.67685,
"c": 0.18031,
"h": 351.4
},
"luminance": 0.27869
}Semantic roles & 50–950 ramp
primary
#E660A4
secondary
#B9E8D1
accent
#D57111
background
#FFF9FB
surface
#FFF2F7
border
#D7CCD0
text
#170E12
muted
#857E81