#E490BD#E490BD

#E490BD is a light, moderate pink. Relative luminance 0.401; OKLCH L 75.2% C 0.115 H 346.9°. Best body text is #000000 at 9.02:1 contrast (WCAG AA passes).

Color values

HEX#E490BD
RGBrgb(228, 144, 189)
HSLhsl(328, 61%, 73%)
HSVhsv(328, 37%, 89%)
CMYKcmyk(0%, 36.8%, 17.1%, 10.6%)
CIE-LABlab(69.55, 37.94, -10.00)
CIE-LCHlch(69.55, 39.24, 345.23°)
OKLaboklab(75.24% 0.1125 -0.0262)
OKLCHoklch(75.24% 0.115 346.9)
XYZxyz(51.1540, 40.1177, 53.1834)
Luminance0.4012 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E490BD #90E4B7
analogous
#E190E4 #E490BD #E49093
triadic
#E490BD #BDE490 #90BDE4
tetradic
#E490BD #E4E190 #90E4B7 #9093E4
square
#E490BD #E4E190 #90E4B7 #9093E4
split-complementary
#E490BD #93E490 #90E4E1
monochromatic
#C93182 #D85FA0 #E490BD #F0C1DA #F9E6F0

Accessibility & contrast

On white

2.33
#E490BD on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

9.02
#E490BD on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E490BD
9.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E490BD#FFFFFF#000000##000000
##E490BD1.002.339.029.02
#FFFFFF2.331.0021.0021.00
#0000009.0221.001.001.00
##0000009.0221.001.001.00

Color blindness preview

Protanopia (red-blind)
#97A1BF
Deuteranopia (green-blind)
#ABAFBB
Tritanopia (blue-blind)
#EF8FA0
Achromatopsia (no color)
#AAAAAA

Design tokens & code

CSS
--color: #e490bd;
/* rgb */ color: rgb(228, 144, 189);
/* oklch */ color: oklch(75.2% 0.115 346.9);
Tailwind
colors: {
  custom: {
    50: '#eeb2d0',
    500: '#e490bd',
    950: '#000000',
  },
}
SCSS
$custom: #e490bd;
$custom-light: #eeb2d0;
$custom-dark: #000000;
JSON
{
  "hex": "#e490bd",
  "rgb": {
    "r": 228,
    "g": 144,
    "b": 189
  },
  "hsl": {
    "h": 327.857,
    "s": 60.87,
    "l": 72.941
  },
  "oklch": {
    "l": 0.75243,
    "c": 0.11548,
    "h": 346.9
  },
  "luminance": 0.40115
}

Semantic roles & 50–950 ramp

primary
#E490BD
secondary
#DBF0E5
accent
#C96D1D
background
#FEFBFC
surface
#FDF6F9
border
#D5D0D2
text
#161114
muted
#848082

Preview Lab

Preview with #E490BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E490BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva