#E4728E#E4728E

#E4728E is a light, vivid red. Relative luminance 0.305; OKLCH L 69.1% C 0.144 H 6.0°. Best body text is #000000 at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#E4728E
RGB	rgb(228, 114, 142)
HSL	hsl(345, 68%, 67%)
HSV	hsv(345, 50%, 89%)
CMYK	cmyk(0%, 50%, 37.7%, 10.6%)
CIE-LAB	lab(62.07, 47.02, 5.61)
CIE-LCH	lch(62.07, 47.35, 6.81°)
OKLab	oklab(69.14% 0.1429 0.0151)
OKLCH	oklch(69.14% 0.144 6)
XYZ	xyz(42.8970, 30.4858, 29.2111)
Luminance	0.3048 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E4728E #72E4C8

analogous

#E472C7 #E4728E #E48F72

triadic

#E4728E #8EE472 #728EE4

tetradic

#E4728E #C7E472 #72E4C8 #8F72E4

square

#E4728E #C7E472 #72E4C8 #8F72E4

split-complementary

#E4728E #72E48F #72C7E4

monochromatic

#B82348 #DA3F65 #E4728E #EEA5B7 #F8D9E0

Accessibility & contrast

On white

2.96

#E4728E on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.10

#E4728E on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E4728E

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E4728E	#FFFFFF	#000000	##000000
##E4728E	1.00	2.96	7.10	7.10
#FFFFFF	2.96	1.00	21.00	21.00
#000000	7.10	21.00	1.00	1.00
##000000	7.10	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#86888F

Deuteranopia (green-blind)

#A39E8B

Tritanopia (blue-blind)

#F5677C

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e4728e;
/* rgb */ color: rgb(228, 114, 142);
/* oklch */ color: oklch(69.1% 0.144 6.0);

Tailwind

colors: {
  custom: {
    50: '#f09dae',
    500: '#e4728e',
    950: '#000000',
  },
}

SCSS

$custom: #e4728e;
$custom-light: #f09dae;
$custom-dark: #000000;

JSON

{
  "hex": "#e4728e",
  "rgb": {
    "r": 228,
    "g": 114,
    "b": 142
  },
  "hsl": {
    "h": 345.263,
    "s": 67.857,
    "l": 67.059
  },
  "oklch": {
    "l": 0.69137,
    "c": 0.14364,
    "h": 6
  },
  "luminance": 0.30482
}

Semantic roles & 50–950 ramp

primary

#E4728E

secondary

#C7EBE2

accent

#D0A216

background

#FFF9FA

surface

#FEF2F4

border

#D6CCCE

text

#170F10

muted

#857E7F

Preview Lab

Preview with #E4728E

Body copy rendered with the generated semantic roles for this colour.

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