#E44D72#E44D72

#E44D72 is a light, vivid red. Relative luminance 0.230; OKLCH L 63.7% C 0.187 H 9.5°. Best body text is #000000 at 5.60:1 contrast (WCAG AA passes).

Color values

HEX	#E44D72
RGB	rgb(228, 77, 114)
HSL	hsl(345, 74%, 60%)
HSV	hsv(345, 66%, 89%)
CMYK	cmyk(0%, 66.2%, 50%, 10.6%)
CIE-LAB	lab(55.09, 60.89, 12.05)
CIE-LCH	lch(55.09, 62.08, 11.20°)
OKLab	oklab(63.68% 0.1849 0.031)
OKLCH	oklch(63.68% 0.187 9.5)
XYZ	xyz(37.6892, 23.0215, 18.3752)
Luminance	0.2302 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E44D72 #4DE4BF

analogous

#E44DBE #E44D72 #E4744D

triadic

#E44D72 #72E44D #4D72E4

tetradic

#E44D72 #BEE44D #4DE4BF #744DE4

square

#E44D72 #BEE44D #4DE4BF #744DE4

split-complementary

#E44D72 #4DE474 #4DBEE4

monochromatic

#9F1839 #D4204C #E44D72 #EC829C #F4B7C6

Accessibility & contrast

On white

3.75

#E44D72 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.60

#E44D72 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E44D72

5.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E44D72	#FFFFFF	#000000	##000000
##E44D72	1.00	3.75	5.60	5.60
#FFFFFF	3.75	1.00	21.00	21.00
#000000	5.60	21.00	1.00	1.00
##000000	5.60	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#707173

Deuteranopia (green-blind)

#978F6E

Tritanopia (blue-blind)

#F8335C

Achromatopsia (no color)

#848484

Design tokens & code

CSS

--color: #e44d72;
/* rgb */ color: rgb(228, 77, 114);
/* oklch */ color: oklch(63.7% 0.187 9.5);

Tailwind

colors: {
  custom: {
    50: '#f2879a',
    500: '#e44d72',
    950: '#000000',
  },
}

SCSS

$custom: #e44d72;
$custom-light: #f2879a;
$custom-dark: #000000;

JSON

{
  "hex": "#e44d72",
  "rgb": {
    "r": 228,
    "g": 77,
    "b": 114
  },
  "hsl": {
    "h": 345.298,
    "s": 73.659,
    "l": 59.804
  },
  "oklch": {
    "l": 0.63683,
    "c": 0.18746,
    "h": 9.5
  },
  "luminance": 0.23017
}

Semantic roles & 50–950 ramp

primary

#E44D72

secondary

#A9E4D5

accent

#F0C337

background

#FFF8F9

surface

#FFF0F2

border

#D7CBCC

text

#180C0E

muted

#867D7E

Preview Lab

Preview with #E44D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →