#E44D4A#E44D4A

#E44D4A is a light, vivid red. Relative luminance 0.223; OKLCH L 62.9% C 0.188 H 25.3°. Best body text is #000000 at 5.46:1 contrast (WCAG AA passes).

Color values

HEX#E44D4A
RGBrgb(228, 77, 74)
HSLhsl(1, 74%, 59%)
HSVhsv(1, 68%, 89%)
CMYKcmyk(0%, 66.2%, 67.5%, 10.6%)
CIE-LABlab(54.35, 58.18, 34.51)
CIE-LCHlch(54.35, 67.64, 30.68°)
OKLaboklab(62.88% 0.1698 0.0803)
OKLCHoklch(62.88% 0.188 25.3)
XYZxyz(35.8886, 22.3013, 8.8920)
Luminance0.2230 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E44D4A #4AE1E4
analogous
#E44A94 #E44D4A #E49A4A
triadic
#E44D4A #4AE44D #4D4AE4
tetradic
#E44D4A #94E44A #4AE1E4 #9A4AE4
square
#E44D4A #94E44A #4AE1E4 #9A4AE4
split-complementary
#E44D4A #4AE49A #4A94E4
monochromatic
#9C1A17 #D2231F #E44D4A #EC817F #F4B6B5

Accessibility & contrast

On white

3.85
#E44D4A on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.46
#E44D4A on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E44D4A
5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E44D4A#FFFFFF#000000##000000
##E44D4A1.003.855.465.46
#FFFFFF3.851.0021.0021.00
#0000005.4621.001.001.00
##0000005.4621.001.001.00

Color blindness preview

Protanopia (red-blind)
#766D48
Deuteranopia (green-blind)
#9C8E45
Tritanopia (blue-blind)
#FA254E
Achromatopsia (no color)
#828282

Design tokens & code

CSS
--color: #e44d4a;
/* rgb */ color: rgb(228, 77, 74);
/* oklch */ color: oklch(62.9% 0.188 25.3);
Tailwind
colors: {
  custom: {
    50: '#f4877d',
    500: '#e44d4a',
    950: '#000000',
  },
}
SCSS
$custom: #e44d4a;
$custom-light: #f4877d;
$custom-dark: #000000;
JSON
{
  "hex": "#e44d4a",
  "rgb": {
    "r": 228,
    "g": 77,
    "b": 74
  },
  "hsl": {
    "h": 1.169,
    "s": 74.038,
    "l": 59.216
  },
  "oklch": {
    "l": 0.6288,
    "c": 0.18785,
    "h": 25.3
  },
  "luminance": 0.22296
}

Semantic roles & 50–950 ramp

primary
#E44D4A
secondary
#A7E2E3
accent
#EDF137
background
#FFF8F7
surface
#FFF0EE
border
#D7CBC9
text
#190C09
muted
#867D7B

Preview Lab

Preview with #E44D4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E44D4A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva