#E44B70#E44B70
#E44B70 is a light, vivid red. Relative luminance 0.227; OKLCH L 63.4% C 0.189 H 9.9°. Best body text is #000000 at 5.54:1 contrast (WCAG AA passes).
Color values
| HEX | #E44B70 |
|---|---|
| RGB | rgb(228, 75, 112) |
| HSL | hsl(345, 74%, 59%) |
| HSV | hsv(345, 67%, 89%) |
| CMYK | cmyk(0%, 67.1%, 50.9%, 10.6%) |
| CIE-LAB | lab(54.76, 61.51, 12.78) |
| CIE-LCH | lch(54.76, 62.82, 11.74°) |
| OKLab | oklab(63.42% 0.1866 0.0327) |
| OKLCH | oklch(63.42% 0.189 9.9) |
| XYZ | xyz(37.4388, 22.7009, 17.7363) |
| Luminance | 0.2270 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Blush
#DE5D83
ΔE00 4.69
Cherry
#DE3163
ΔE00 4.69
Rose (survey)
#CF6275
ΔE00 4.92
Warm Pink
#FB5581
ΔE00 5.37
Darkish Pink
#DA467D
ΔE00 5.50
Pinkish
#D46A7E
ΔE00 6.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E44B70 #4BE4BF
analogous
#E44BBD #E44B70 #E4734B
triadic
#E44B70 #70E44B #4B70E4
tetradic
#E44B70 #BDE44B #4BE4BF #734BE4
square
#E44B70 #BDE44B #4BE4BF #734BE4
split-complementary
#E44B70 #4BE473 #4BBDE4
monochromatic
#9D1838 #D2204B #E44B70 #EC809A #F4B5C5
Accessibility & contrast
On white
3.79
#E44B70 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.54
#E44B70 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E44B70
5.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E44B70 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E44B70 | 1.00 | 3.79 | 5.54 | 5.54 |
| #FFFFFF | 3.79 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.54 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.54 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6F6F71
Deuteranopia (green-blind)
#978E6C
Tritanopia (blue-blind)
#F82F5A
Achromatopsia (no color)
#838383
Design tokens & code
CSS
--color: #e44b70; /* rgb */ color: rgb(228, 75, 112); /* oklch */ color: oklch(63.4% 0.189 9.9);
Tailwind
colors: {
custom: {
50: '#f38698',
500: '#e44b70',
950: '#000000',
},
}SCSS
$custom: #e44b70; $custom-light: #f38698; $custom-dark: #000000;
JSON
{
"hex": "#e44b70",
"rgb": {
"r": 228,
"g": 75,
"b": 112
},
"hsl": {
"h": 345.49,
"s": 73.913,
"l": 59.412
},
"oklch": {
"l": 0.63421,
"c": 0.18947,
"h": 9.9
},
"luminance": 0.22696
}Semantic roles & 50–950 ramp
primary
#E44B70
secondary
#A8E3D5
accent
#F1C437
background
#FFF8F9
surface
#FFF0F2
border
#D7CBCC
text
#180C0D
muted
#867D7E