#E44A3D#E44A3D
#E44A3D is a light, vivid red. Relative luminance 0.217; OKLCH L 62.4% C 0.193 H 28.7°. Best body text is #000000 at 5.35:1 contrast (WCAG AA passes).
Color values
| HEX | #E44A3D |
|---|---|
| RGB | rgb(228, 74, 61) |
| HSL | hsl(5, 76%, 57%) |
| HSV | hsv(5, 73%, 89%) |
| CMYK | cmyk(0%, 67.5%, 73.2%, 10.6%) |
| CIE-LAB | lab(53.74, 58.75, 41.09) |
| CIE-LCH | lch(53.74, 71.69, 34.97°) |
| OKLab | oklab(62.38% 0.169 0.0924) |
| OKLCH | oklch(62.38% 0.193 28.7) |
| XYZ | xyz(35.2899, 21.7337, 6.7508) |
| Luminance | 0.2173 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 3.66
Tomato (survey)
#EF4026
ΔE00 4.45
Cherry Red
#F7022A
ΔE00 5.23
Pastel Red
#DB5856
ΔE00 5.43
Dark Coral
#CF524E
ΔE00 5.48
Light Red
#FF474C
ΔE00 5.88
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E44A3D #3DD7E4
analogous
#E43D83 #E44A3D #E49E3D
triadic
#E44A3D #3DE44A #4A3DE4
tetradic
#E44A3D #83E43D #3DD7E4 #9E3DE4
square
#E44A3D #83E43D #3DD7E4 #9E3DE4
split-complementary
#E44A3D #3DE49E #3D83E4
monochromatic
#921E14 #C8291C #E44A3D #EB7C73 #F3AEA8
Accessibility & contrast
On white
3.93
#E44A3D on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.35
#E44A3D on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E44A3D
5.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E44A3D | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E44A3D | 1.00 | 3.93 | 5.35 | 5.35 |
| #FFFFFF | 3.93 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.35 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.35 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#766B3A
Deuteranopia (green-blind)
#9C8D38
Tritanopia (blue-blind)
#FB1948
Achromatopsia (no color)
#808080
Design tokens & code
CSS
--color: #e44a3d; /* rgb */ color: rgb(228, 74, 61); /* oklch */ color: oklch(62.4% 0.193 28.7);
Tailwind
colors: {
custom: {
50: '#f58573',
500: '#e44a3d',
950: '#000000',
},
}SCSS
$custom: #e44a3d; $custom-light: #f58573; $custom-dark: #000000;
JSON
{
"hex": "#e44a3d",
"rgb": {
"r": 228,
"g": 74,
"b": 61
},
"hsl": {
"h": 4.671,
"s": 75.566,
"l": 56.667
},
"oklch": {
"l": 0.62376,
"c": 0.1926,
"h": 28.7
},
"luminance": 0.21728
}Semantic roles & 50–950 ramp
primary
#E44A3D
secondary
#9CDBE1
accent
#E3F236
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#190C08
muted
#867D7B