#E370BD#E370BD
#E370BD is a light, vivid pink. Relative luminance 0.316; OKLCH L 70.3% C 0.168 H 341.6°. Best body text is #000000 at 7.32:1 contrast (WCAG AA passes).
Color values
| HEX | #E370BD |
|---|---|
| RGB | rgb(227, 112, 189) |
| HSL | hsl(320, 67%, 66%) |
| HSV | hsv(320, 51%, 89%) |
| CMYK | cmyk(0%, 50.7%, 16.7%, 11%) |
| CIE-LAB | lab(63.01, 53.88, -19.88) |
| CIE-LCH | lch(63.01, 57.43, 339.74°) |
| OKLab | oklab(70.29% 0.1594 -0.0531) |
| OKLCH | oklch(70.29% 0.168 341.6) |
| XYZ | xyz(46.6588, 31.5969, 51.7756) |
| Luminance | 0.3159 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.61
Hot Pink
#FF69B4
ΔE00 5.75
Bubblegum (survey)
#FF6CB5
ΔE00 5.80
Orchid (survey)
#C875C4
ΔE00 5.83
Orchid
#DA70D6
ΔE00 5.92
Purplish Pink
#CE5DAE
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E370BD #70E396
analogous
#D070E3 #E370BD #E37084
triadic
#E370BD #BDE370 #70BDE3
tetradic
#E370BD #E3D070 #70E396 #7084E3
square
#E370BD #E3D070 #70E396 #7084E3
split-complementary
#E370BD #84E370 #70E3D0
monochromatic
#B52385 #D93DA5 #E370BD #EDA3D5 #F7D6EC
Accessibility & contrast
On white
2.87
#E370BD on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.32
#E370BD on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #E370BD
7.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E370BD | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E370BD | 1.00 | 2.87 | 7.32 | 7.32 |
| #FFFFFF | 2.87 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.32 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.32 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#778DC0
Deuteranopia (green-blind)
#969FBA
Tritanopia (blue-blind)
#EF718E
Achromatopsia (no color)
#989898
Design tokens & code
CSS
--color: #e370bd; /* rgb */ color: rgb(227, 112, 189); /* oklch */ color: oklch(70.3% 0.168 341.6);
Tailwind
colors: {
custom: {
50: '#ee9dd1',
500: '#e370bd',
950: '#000000',
},
}SCSS
$custom: #e370bd; $custom-light: #ee9dd1; $custom-dark: #000000;
JSON
{
"hex": "#e370bd",
"rgb": {
"r": 227,
"g": 112,
"b": 189
},
"hsl": {
"h": 319.826,
"s": 67.251,
"l": 66.471
},
"oklch": {
"l": 0.70289,
"c": 0.16803,
"h": 341.6
},
"luminance": 0.31593
}Semantic roles & 50–950 ramp
primary
#E370BD
secondary
#C5EAD1
accent
#CF5316
background
#FEF9FC
surface
#FDF2F9
border
#D5CCD2
text
#170F14
muted
#857E82