#E3704E#E3704E

#E3704E is a light, vivid red. Relative luminance 0.285; OKLCH L 67.4% C 0.152 H 37.2°. Best body text is #000000 at 6.69:1 contrast (WCAG AA passes).

Color values

HEX	#E3704E
RGB	rgb(227, 112, 78)
HSL	hsl(14, 73%, 60%)
HSV	hsv(14, 66%, 89%)
CMYK	cmyk(0%, 50.7%, 65.6%, 11%)
CIE-LAB	lab(60.31, 42.13, 39.41)
CIE-LCH	lch(60.31, 57.69, 43.09°)
OKLab	oklab(67.38% 0.1206 0.0917)
OKLCH	oklch(67.38% 0.152 37.2)
XYZ	xyz(38.8513, 28.4739, 10.6563)
Luminance	0.2847 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E3704E #4EC1E3

analogous

#E34E77 #E3704E #E3BA4E

triadic

#E3704E #4EE370 #704EE3

tetradic

#E3704E #77E34E #4EC1E3 #BA4EE3

square

#E3704E #77E34E #4EC1E3 #BA4EE3

split-complementary

#E3704E #4EE3BA #4E77E3

monochromatic

#9E3719 #D34A21 #E3704E #EB9B83 #F4C5B8

Accessibility & contrast

On white

3.14

#E3704E on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.69

#E3704E on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E3704E

6.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E3704E	#FFFFFF	#000000	##000000
##E3704E	1.00	3.14	6.69	6.69
#FFFFFF	3.14	1.00	21.00	21.00
#000000	6.69	21.00	1.00	1.00
##000000	6.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8E824A

Deuteranopia (green-blind)

#AA9B4C

Tritanopia (blue-blind)

#F85A68

Achromatopsia (no color)

#919191

Design tokens & code

CSS

--color: #e3704e;
/* rgb */ color: rgb(227, 112, 78);
/* oklch */ color: oklch(67.4% 0.152 37.2);

Tailwind

colors: {
  custom: {
    50: '#f29b80',
    500: '#e3704e',
    950: '#000000',
  },
}

SCSS

$custom: #e3704e;
$custom-light: #f29b80;
$custom-dark: #000000;

JSON

{
  "hex": "#e3704e",
  "rgb": {
    "r": 227,
    "g": 112,
    "b": 78
  },
  "hsl": {
    "h": 13.691,
    "s": 72.683,
    "l": 59.804
  },
  "oklch": {
    "l": 0.67377,
    "c": 0.15152,
    "h": 37.2
  },
  "luminance": 0.28469
}

Semantic roles & 50–950 ramp

primary

#E3704E

secondary

#AAD6E3

accent

#C6EF38

background

#FFF9F7

surface

#FFF2EE

border

#D7CCC9

text

#180E0A

muted

#867E7C

Preview Lab

Preview with #E3704E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →