#E3544D#E3544D

#E3544D is a light, vivid red. Relative luminance 0.232; OKLCH L 63.6% C 0.179 H 26.3°. Best body text is #000000 at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#E3544D
RGB	rgb(227, 84, 77)
HSL	hsl(3, 73%, 60%)
HSV	hsv(3, 66%, 89%)
CMYK	cmyk(0%, 63%, 66.1%, 11%)
CIE-LAB	lab(55.29, 55.12, 33.92)
CIE-LCH	lch(55.29, 64.72, 31.60°)
OKLab	oklab(63.57% 0.1609 0.0795)
OKLCH	oklch(63.57% 0.179 26.3)
XYZ	xyz(36.1921, 23.2124, 9.5944)
Luminance	0.2321 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E3544D #4DDCE3

analogous

#E34D91 #E3544D #E39F4D

triadic

#E3544D #4DE354 #544DE3

tetradic

#E3544D #91E34D #4DDCE3 #9F4DE3

square

#E3544D #91E34D #4DDCE3 #9F4DE3

split-complementary

#E3544D #4DE39F #4D91E3

monochromatic

#9D1F19 #D22921 #E3544D #EB8782 #F4BAB7

Accessibility & contrast

On white

3.72

#E3544D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.64

#E3544D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E3544D

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E3544D	#FFFFFF	#000000	##000000
##E3544D	1.00	3.72	5.64	5.64
#FFFFFF	3.72	1.00	21.00	21.00
#000000	5.64	21.00	1.00	1.00
##000000	5.64	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7A714B

Deuteranopia (green-blind)

#9E9049

Tritanopia (blue-blind)

#F93353

Achromatopsia (no color)

#848484

Design tokens & code

CSS

--color: #e3544d;
/* rgb */ color: rgb(227, 84, 77);
/* oklch */ color: oklch(63.6% 0.179 26.3);

Tailwind

colors: {
  custom: {
    50: '#f38a7f',
    500: '#e3544d',
    950: '#000000',
  },
}

SCSS

$custom: #e3544d;
$custom-light: #f38a7f;
$custom-dark: #000000;

JSON

{
  "hex": "#e3544d",
  "rgb": {
    "r": 227,
    "g": 84,
    "b": 77
  },
  "hsl": {
    "h": 2.8,
    "s": 72.816,
    "l": 59.608
  },
  "oklch": {
    "l": 0.63572,
    "c": 0.17942,
    "h": 26.3
  },
  "luminance": 0.23207
}

Semantic roles & 50–950 ramp

primary

#E3544D

secondary

#A9E0E3

accent

#E7F038

background

#FFF8F7

surface

#FFF0EE

border

#D7CBC9

text

#180C0A

muted

#867D7C

Preview Lab

Preview with #E3544D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →