#E34D70#E34D70
#E34D70 is a light, vivid red. Relative luminance 0.228; OKLCH L 63.5% C 0.186 H 10.2°. Best body text is #000000 at 5.56:1 contrast (WCAG AA passes).
Color values
| HEX | #E34D70 |
|---|---|
| RGB | rgb(227, 77, 112) |
| HSL | hsl(346, 73%, 60%) |
| HSV | hsv(346, 66%, 89%) |
| CMYK | cmyk(0%, 66.1%, 50.7%, 11%) |
| CIE-LAB | lab(54.88, 60.42, 12.91) |
| CIE-LCH | lch(54.88, 61.79, 12.07°) |
| OKLab | oklab(63.48% 0.1833 0.033) |
| OKLCH | oklch(63.48% 0.186 10.2) |
| XYZ | xyz(37.2602, 22.8133, 17.7674) |
| Luminance | 0.2281 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Blush
#DE5D83
ΔE00 4.62
Rose (survey)
#CF6275
ΔE00 4.63
Cherry
#DE3163
ΔE00 4.90
Warm Pink
#FB5581
ΔE00 5.37
Darkish Pink
#DA467D
ΔE00 5.68
Pinkish
#D46A7E
ΔE00 5.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E34D70 #4DE3C0
analogous
#E34DBB #E34D70 #E3754D
triadic
#E34D70 #70E34D #4D70E3
tetradic
#E34D70 #BBE34D #4DE3C0 #754DE3
square
#E34D70 #BBE34D #4DE3C0 #754DE3
split-complementary
#E34D70 #4DE375 #4DBBE3
monochromatic
#9D1938 #D2214A #E34D70 #EB829A #F4B7C5
Accessibility & contrast
On white
3.78
#E34D70 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.56
#E34D70 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E34D70
5.56:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E34D70 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E34D70 | 1.00 | 3.78 | 5.56 | 5.56 |
| #FFFFFF | 3.78 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.56 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.56 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#707071
Deuteranopia (green-blind)
#978F6C
Tritanopia (blue-blind)
#F7335B
Achromatopsia (no color)
#838383
Design tokens & code
CSS
--color: #e34d70; /* rgb */ color: rgb(227, 77, 112); /* oklch */ color: oklch(63.5% 0.186 10.2);
Tailwind
colors: {
custom: {
50: '#f28798',
500: '#e34d70',
950: '#000000',
},
}SCSS
$custom: #e34d70; $custom-light: #f28798; $custom-dark: #000000;
JSON
{
"hex": "#e34d70",
"rgb": {
"r": 227,
"g": 77,
"b": 112
},
"hsl": {
"h": 346,
"s": 72.816,
"l": 59.608
},
"oklch": {
"l": 0.63476,
"c": 0.1862,
"h": 10.2
},
"luminance": 0.22808
}Semantic roles & 50–950 ramp
primary
#E34D70
secondary
#A9E3D5
accent
#F0C538
background
#FFF8F9
surface
#FFF0F2
border
#D7CBCC
text
#180C0D
muted
#867D7E