#E34740#E34740
#E34740 is a mid, vivid red. Relative luminance 0.212; OKLCH L 61.9% C 0.194 H 27.0°. Best body text is #000000 at 5.24:1 contrast (WCAG AA passes).
Color values
| HEX | #E34740 |
|---|---|
| RGB | rgb(227, 71, 64) |
| HSL | hsl(3, 74%, 57%) |
| HSV | hsv(3, 72%, 89%) |
| CMYK | cmyk(0%, 68.7%, 71.8%, 11%) |
| CIE-LAB | lab(53.18, 59.71, 38.75) |
| CIE-LCH | lch(53.18, 71.18, 32.98°) |
| OKLab | oklab(61.93% 0.1727 0.0879) |
| OKLCH | oklch(61.93% 0.194 27) |
| XYZ | xyz(34.8611, 21.2127, 7.1083) |
| Luminance | 0.2121 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 2.91
Dark Coral
#CF524E
ΔE00 4.51
Pastel Red
#DB5856
ΔE00 4.60
Cherry Red
#F7022A
ΔE00 4.90
Strawberry (survey)
#FB2943
ΔE00 4.96
Faded Red
#D3494E
ΔE00 5.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E34740 #40DCE3
analogous
#E3408A #E34740 #E39940
triadic
#E34740 #40E347 #4740E3
tetradic
#E34740 #8AE340 #40DCE3 #9940E3
square
#E34740 #8AE340 #40DCE3 #9940E3
split-complementary
#E34740 #40E399 #408AE3
monochromatic
#931B16 #C8251D #E34740 #EB7A75 #F3AEAB
Accessibility & contrast
On white
4.01
#E34740 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.24
#E34740 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E34740
5.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E34740 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E34740 | 1.00 | 4.01 | 5.24 | 5.24 |
| #FFFFFF | 4.01 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.24 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.24 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#73693E
Deuteranopia (green-blind)
#9A8B3B
Tritanopia (blue-blind)
#F91247
Achromatopsia (no color)
#7F7F7F
Design tokens & code
CSS
--color: #e34740; /* rgb */ color: rgb(227, 71, 64); /* oklch */ color: oklch(61.9% 0.194 27.0);
Tailwind
colors: {
custom: {
50: '#f48375',
500: '#e34740',
950: '#000000',
},
}SCSS
$custom: #e34740; $custom-light: #f48375; $custom-dark: #000000;
JSON
{
"hex": "#e34740",
"rgb": {
"r": 227,
"g": 71,
"b": 64
},
"hsl": {
"h": 2.577,
"s": 74.429,
"l": 57.059
},
"oklch": {
"l": 0.61935,
"c": 0.19385,
"h": 27
},
"luminance": 0.21208
}Semantic roles & 50–950 ramp
primary
#E34740
secondary
#9EDEE1
accent
#E9F137
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#190B08
muted
#867C7B