#E24540#E24540
#E24540 is a mid, vivid red. Relative luminance 0.208; OKLCH L 61.6% C 0.195 H 26.5°. Best body text is #000000 at 5.16:1 contrast (WCAG AA passes).
Color values
| HEX | #E24540 |
|---|---|
| RGB | rgb(226, 69, 64) |
| HSL | hsl(2, 74%, 57%) |
| HSV | hsv(2, 72%, 89%) |
| CMYK | cmyk(0%, 69.5%, 71.7%, 11.4%) |
| CIE-LAB | lab(52.73, 60.15, 38.18) |
| CIE-LCH | lch(52.73, 71.24, 32.41°) |
| OKLab | oklab(61.57% 0.1742 0.0868) |
| OKLCH | oklch(61.57% 0.195 26.5) |
| XYZ | xyz(34.4214, 20.8003, 7.0519) |
| Luminance | 0.2079 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 2.91
Dark Coral
#CF524E
ΔE00 4.24
Pastel Red
#DB5856
ΔE00 4.57
Cherry Red
#F7022A
ΔE00 4.79
Strawberry (survey)
#FB2943
ΔE00 4.81
Faded Red
#D3494E
ΔE00 4.88
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E24540 #40DDE2
analogous
#E2408C #E24540 #E29640
triadic
#E24540 #40E245 #4540E2
tetradic
#E24540 #8CE240 #40DDE2 #9640E2
square
#E24540 #8CE240 #40DDE2 #9640E2
split-complementary
#E24540 #40E296 #408CE2
monochromatic
#921A16 #C7231E #E24540 #EA7975 #F2ACAA
Accessibility & contrast
On white
4.07
#E24540 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.16
#E24540 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E24540
5.16:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E24540 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E24540 | 1.00 | 4.07 | 5.16 | 5.16 |
| #FFFFFF | 4.07 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.16 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.16 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#72683E
Deuteranopia (green-blind)
#998A3B
Tritanopia (blue-blind)
#F80B45
Achromatopsia (no color)
#7E7E7E
Design tokens & code
CSS
--color: #e24540; /* rgb */ color: rgb(226, 69, 64); /* oklch */ color: oklch(61.6% 0.195 26.5);
Tailwind
colors: {
custom: {
50: '#f48275',
500: '#e24540',
950: '#000000',
},
}SCSS
$custom: #e24540; $custom-light: #f48275; $custom-dark: #000000;
JSON
{
"hex": "#e24540",
"rgb": {
"r": 226,
"g": 69,
"b": 64
},
"hsl": {
"h": 1.852,
"s": 73.636,
"l": 56.863
},
"oklch": {
"l": 0.61565,
"c": 0.19465,
"h": 26.5
},
"luminance": 0.20795
}Semantic roles & 50–950 ramp
primary
#E24540
secondary
#9EDEE0
accent
#EBF038
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#190B08
muted
#867C7B