#E074BD#E074BD

#E074BD is a light, vivid pink. Relative luminance 0.320; OKLCH L 70.5% C 0.159 H 341.0°. Best body text is #000000 at 7.40:1 contrast (WCAG AA passes).

Color values

HEX#E074BD
RGBrgb(224, 116, 189)
HSLhsl(319, 64%, 67%)
HSVhsv(319, 48%, 88%)
CMYKcmyk(0%, 48.2%, 15.6%, 12.2%)
CIE-LABlab(63.36, 51.00, -19.39)
CIE-LCHlch(63.36, 54.56, 339.18°)
OKLaboklab(70.47% 0.1504 -0.0518)
OKLCHoklch(70.47% 0.159 341)
XYZxyz(46.1718, 32.0155, 51.8820)
Luminance0.3201 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E074BD #74E097
analogous
#CD74E0 #E074BD #E07487
triadic
#E074BD #BDE074 #74BDE0
tetradic
#E074BD #E0CD74 #74E097 #7487E0
square
#E074BD #E0CD74 #74E097 #7487E0
split-complementary
#E074BD #87E074 #74E0CD
monochromatic
#B22885 #D542A5 #E074BD #EBA6D5 #F6D8ED

Accessibility & contrast

On white

2.84
#E074BD on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.40
#E074BD on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E074BD
7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E074BD#FFFFFF#000000##000000
##E074BD1.002.847.407.40
#FFFFFF2.841.0021.0021.00
#0000007.4021.001.001.00
##0000007.4021.001.001.00

Color blindness preview

Protanopia (red-blind)
#7A8FBF
Deuteranopia (green-blind)
#97A0BA
Tritanopia (blue-blind)
#EB7590
Achromatopsia (no color)
#999999

Design tokens & code

CSS
--color: #e074bd;
/* rgb */ color: rgb(224, 116, 189);
/* oklch */ color: oklch(70.5% 0.159 341.0);
Tailwind
colors: {
  custom: {
    50: '#ec9fd1',
    500: '#e074bd',
    950: '#000000',
  },
}
SCSS
$custom: #e074bd;
$custom-light: #ec9fd1;
$custom-dark: #000000;
JSON
{
  "hex": "#e074bd",
  "rgb": {
    "r": 224,
    "g": 116,
    "b": 189
  },
  "hsl": {
    "h": 319.444,
    "s": 63.529,
    "l": 66.667
  },
  "oklch": {
    "l": 0.70465,
    "c": 0.15908,
    "h": 341
  },
  "luminance": 0.32012
}

Semantic roles & 50–950 ramp

primary
#E074BD
secondary
#C7E9D2
accent
#CB541A
background
#FEFAFC
surface
#FDF3F9
border
#D5CDD2
text
#170F14
muted
#857F82

Preview Lab

Preview with #E074BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E074BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva