#E0729A#E0729A

#E0729A is a light, vivid pink. Relative luminance 0.302; OKLCH L 69.0% C 0.143 H 358.5°. Best body text is #000000 at 7.04:1 contrast (WCAG AA passes).

Color values

HEX	#E0729A
RGB	rgb(224, 114, 154)
HSL	hsl(338, 64%, 66%)
HSV	hsv(338, 49%, 88%)
CMYK	cmyk(0%, 49.1%, 31.3%, 12.2%)
CIE-LAB	lab(61.84, 47.09, -1.68)
CIE-LCH	lch(61.84, 47.12, 357.96°)
OKLab	oklab(68.96% 0.1429 -0.0038)
OKLCH	oklch(68.96% 0.143 358.5)
XYZ	xyz(42.5923, 30.2188, 34.1552)
Luminance	0.3021 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E0729A #72E0B8

analogous

#E072D1 #E0729A #E08172

triadic

#E0729A #9AE072 #729AE0

tetradic

#E0729A #D1E072 #72E0B8 #8172E0

square

#E0729A #D1E072 #72E0B8 #8172E0

split-complementary

#E0729A #72E081 #72D1E0

monochromatic

#B12759 #D54076 #E0729A #EBA4BE #F6D6E2

Accessibility & contrast

On white

2.98

#E0729A on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.04

#E0729A on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E0729A

7.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E0729A	#FFFFFF	#000000	##000000
##E0729A	1.00	2.98	7.04	7.04
#FFFFFF	2.98	1.00	21.00	21.00
#000000	7.04	21.00	1.00	1.00
##000000	7.04	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#82899B

Deuteranopia (green-blind)

#9F9D97

Tritanopia (blue-blind)

#EF6B81

Achromatopsia (no color)

#959595

Design tokens & code

CSS

--color: #e0729a;
/* rgb */ color: rgb(224, 114, 154);
/* oklch */ color: oklch(69.0% 0.143 358.5);

Tailwind

colors: {
  custom: {
    50: '#ed9db7',
    500: '#e0729a',
    950: '#000000',
  },
}

SCSS

$custom: #e0729a;
$custom-light: #ed9db7;
$custom-dark: #000000;

JSON

{
  "hex": "#e0729a",
  "rgb": {
    "r": 224,
    "g": 114,
    "b": 154
  },
  "hsl": {
    "h": 338.182,
    "s": 63.953,
    "l": 66.275
  },
  "oklch": {
    "l": 0.68958,
    "c": 0.14292,
    "h": 358.5
  },
  "luminance": 0.30215
}

Semantic roles & 50–950 ramp

primary

#E0729A

secondary

#C5E9DC

accent

#CC8B1A

background

#FEF9FB

surface

#FDF2F6

border

#D5CCD0

text

#170F11

muted

#857E80

Preview Lab

Preview with #E0729A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →