#E0696D#E0696D

#E0696D is a light, vivid red. Relative luminance 0.271; OKLCH L 66.5% C 0.149 H 19.9°. Best body text is #000000 at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#E0696D
RGB	rgb(224, 105, 109)
HSL	hsl(358, 66%, 65%)
HSV	hsv(358, 53%, 88%)
CMYK	cmyk(0%, 53.1%, 51.3%, 12.2%)
CIE-LAB	lab(59.03, 46.73, 20.29)
CIE-LCH	lch(59.03, 50.94, 23.48°)
OKLab	oklab(66.48% 0.1399 0.0508)
OKLCH	oklch(66.48% 0.149 19.9)
XYZ	xyz(38.5553, 27.0589, 17.6575)
Luminance	0.2706 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E0696D #69E0DC

analogous

#E069A9 #E0696D #E0A169

triadic

#E0696D #6DE069 #696DE0

tetradic

#E0696D #A9E069 #69E0DC #A169E0

square

#E0696D #A9E069 #69E0DC #A169E0

split-complementary

#E0696D #69E0A1 #69A9E0

monochromatic

#AB2328 #D6363C #E0696D #EA9C9E #F5CED0

Accessibility & contrast

On white

3.28

#E0696D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.41

#E0696D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E0696D

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E0696D	#FFFFFF	#000000	##000000
##E0696D	1.00	3.28	6.41	6.41
#FFFFFF	3.28	1.00	21.00	21.00
#000000	6.41	21.00	1.00	1.00
##000000	6.41	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#847F6C

Deuteranopia (green-blind)

#A2976A

Tritanopia (blue-blind)

#F3576B

Achromatopsia (no color)

#8E8E8E

Design tokens & code

CSS

--color: #e0696d;
/* rgb */ color: rgb(224, 105, 109);
/* oklch */ color: oklch(66.5% 0.149 19.9);

Tailwind

colors: {
  custom: {
    50: '#ef9796',
    500: '#e0696d',
    950: '#000000',
  },
}

SCSS

$custom: #e0696d;
$custom-light: #ef9796;
$custom-dark: #000000;

JSON

{
  "hex": "#e0696d",
  "rgb": {
    "r": 224,
    "g": 105,
    "b": 109
  },
  "hsl": {
    "h": 357.983,
    "s": 65.746,
    "l": 64.51
  },
  "oklch": {
    "l": 0.66477,
    "c": 0.14884,
    "h": 19.9
  },
  "luminance": 0.27055
}

Semantic roles & 50–950 ramp

primary

#E0696D

secondary

#BEE7E6

accent

#CEC718

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#170E0D

muted

#857E7E

Preview Lab

Preview with #E0696D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →