#E0544B#E0544B

#E0544B is a light, vivid red. Relative luminance 0.227; OKLCH L 63.1% C 0.177 H 27.0°. Best body text is #000000 at 5.54:1 contrast (WCAG AA passes).

Color values

HEX#E0544B
RGBrgb(224, 84, 75)
HSLhsl(4, 71%, 59%)
HSVhsv(4, 67%, 88%)
CMYKcmyk(0%, 62.5%, 66.5%, 12.2%)
CIE-LABlab(54.76, 54.00, 34.29)
CIE-LCHlch(54.76, 63.97, 32.42°)
OKLaboklab(63.07% 0.1573 0.0801)
OKLCHoklch(63.07% 0.177 27)
XYZxyz(35.1843, 22.7008, 9.1842)
Luminance0.2270 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E0544B #4BD7E0
analogous
#E04B8C #E0544B #E09E4B
triadic
#E0544B #4BE054 #544BE0
tetradic
#E0544B #8CE04B #4BD7E0 #9E4BE0
square
#E0544B #8CE04B #4BD7E0 #9E4BE0
split-complementary
#E0544B #4BE09E #4B8CE0
monochromatic
#97211A #CB2D23 #E0544B #E9867F #F2B7B3

Accessibility & contrast

On white

3.79
#E0544B on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.54
#E0544B on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E0544B
5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E0544B#FFFFFF#000000##000000
##E0544B1.003.795.545.54
#FFFFFF3.791.0021.0021.00
#0000005.5421.001.001.00
##0000005.5421.001.001.00

Color blindness preview

Protanopia (red-blind)
#797049
Deuteranopia (green-blind)
#9C8E47
Tritanopia (blue-blind)
#F53453
Achromatopsia (no color)
#838383

Design tokens & code

CSS
--color: #e0544b;
/* rgb */ color: rgb(224, 84, 75);
/* oklch */ color: oklch(63.1% 0.177 27.0);
Tailwind
colors: {
  custom: {
    50: '#f18a7d',
    500: '#e0544b',
    950: '#000000',
  },
}
SCSS
$custom: #e0544b;
$custom-light: #f18a7d;
$custom-dark: #000000;
JSON
{
  "hex": "#e0544b",
  "rgb": {
    "r": 224,
    "g": 84,
    "b": 75
  },
  "hsl": {
    "h": 3.624,
    "s": 70.616,
    "l": 58.627
  },
  "oklch": {
    "l": 0.63071,
    "c": 0.17653,
    "h": 27
  },
  "luminance": 0.22696
}

Semantic roles & 50–950 ramp

primary
#E0544B
secondary
#A6DDE1
accent
#E3ED3A
background
#FFF8F7
surface
#FFF0EE
border
#D7CBC9
text
#180C09
muted
#867D7B

Preview Lab

Preview with #E0544B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E0544B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva