#E04D68#E04D68

#E04D68 is a light, vivid red. Relative luminance 0.222; OKLCH L 62.8% C 0.182 H 13.3°. Best body text is #000000 at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#E04D68
RGB	rgb(224, 77, 104)
HSL	hsl(349, 70%, 59%)
HSV	hsv(349, 66%, 88%)
CMYK	cmyk(0%, 65.6%, 53.6%, 12.2%)
CIE-LAB	lab(54.20, 58.85, 16.64)
CIE-LCH	lch(54.20, 61.16, 15.79°)
OKLab	oklab(62.81% 0.1776 0.0418)
OKLCH	oklch(62.81% 0.182 13.3)
XYZ	xyz(35.8962, 22.1593, 15.4809)
Luminance	0.2215 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E04D68 #4DE0C5

analogous

#E04DB1 #E04D68 #E07C4D

triadic

#E04D68 #68E04D #4D68E0

tetradic

#E04D68 #B1E04D #4DE0C5 #7C4DE0

square

#E04D68 #B1E04D #4DE0C5 #7C4DE0

split-complementary

#E04D68 #4DE07C #4DB1E0

monochromatic

#981A32 #CC2443 #E04D68 #E98194 #F2B5C0

Accessibility & contrast

On white

3.87

#E04D68 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.43

#E04D68 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E04D68

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E04D68	#FFFFFF	#000000	##000000
##E04D68	1.00	3.87	5.43	5.43
#FFFFFF	3.87	1.00	21.00	21.00
#000000	5.43	21.00	1.00	1.00
##000000	5.43	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#706E68

Deuteranopia (green-blind)

#968D64

Tritanopia (blue-blind)

#F43158

Achromatopsia (no color)

#828282

Design tokens & code

CSS

--color: #e04d68;
/* rgb */ color: rgb(224, 77, 104);
/* oklch */ color: oklch(62.8% 0.182 13.3);

Tailwind

colors: {
  custom: {
    50: '#f08792',
    500: '#e04d68',
    950: '#000000',
  },
}

SCSS

$custom: #e04d68;
$custom-light: #f08792;
$custom-dark: #000000;

JSON

{
  "hex": "#e04d68",
  "rgb": {
    "r": 224,
    "g": 77,
    "b": 104
  },
  "hsl": {
    "h": 348.98,
    "s": 70.335,
    "l": 59.02
  },
  "oklch": {
    "l": 0.62813,
    "c": 0.18242,
    "h": 13.3
  },
  "luminance": 0.22155
}

Semantic roles & 50–950 ramp

primary

#E04D68

secondary

#A8E1D7

accent

#EDCC3B

background

#FFF8F9

surface

#FFF0F1

border

#D7CBCB

text

#180C0D

muted

#867D7E

Preview Lab

Preview with #E04D68

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →