#E04D44#E04D44
#E04D44 is a light, vivid red. Relative luminance 0.216; OKLCH L 62.1% C 0.185 H 27.3°. Best body text is #000000 at 5.31:1 contrast (WCAG AA passes).
Color values
| HEX | #E04D44 |
|---|---|
| RGB | rgb(224, 77, 68) |
| HSL | hsl(3, 72%, 57%) |
| HSV | hsv(3, 70%, 88%) |
| CMYK | cmyk(0%, 65.6%, 69.6%, 12.2%) |
| CIE-LAB | lab(53.58, 56.57, 36.83) |
| CIE-LCH | lch(53.58, 67.50, 33.06°) |
| OKLab | oklab(62.15% 0.164 0.0846) |
| OKLCH | oklch(62.15% 0.185 27.3) |
| XYZ | xyz(34.4414, 21.5773, 7.8190) |
| Luminance | 0.2157 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 2.10
Pastel Red
#DB5856
ΔE00 3.89
Dark Coral
#CF524E
ΔE00 3.98
Faded Red
#D3494E
ΔE00 5.15
Dark Salmon
#C85A53
ΔE00 5.18
Strawberry (survey)
#FB2943
ΔE00 5.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E04D44 #44D7E0
analogous
#E04489 #E04D44 #E09B44
triadic
#E04D44 #44E04D #4D44E0
tetradic
#E04D44 #89E044 #44D7E0 #9B44E0
square
#E04D44 #89E044 #44D7E0 #9B44E0
split-complementary
#E04D44 #44E09B #4489E0
monochromatic
#911F18 #C62A21 #E04D44 #E97F78 #F1B1AD
Accessibility & contrast
On white
3.95
#E04D44 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.31
#E04D44 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E04D44
5.31:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E04D44 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E04D44 | 1.00 | 3.95 | 5.31 | 5.31 |
| #FFFFFF | 3.95 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.31 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.31 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#766C42
Deuteranopia (green-blind)
#9A8C3F
Tritanopia (blue-blind)
#F6264C
Achromatopsia (no color)
#808080
Design tokens & code
CSS
--color: #e04d44; /* rgb */ color: rgb(224, 77, 68); /* oklch */ color: oklch(62.1% 0.185 27.3);
Tailwind
colors: {
custom: {
50: '#f28678',
500: '#e04d44',
950: '#000000',
},
}SCSS
$custom: #e04d44; $custom-light: #f28678; $custom-dark: #000000;
JSON
{
"hex": "#e04d44",
"rgb": {
"r": 224,
"g": 77,
"b": 68
},
"hsl": {
"h": 3.462,
"s": 71.56,
"l": 57.255
},
"oklch": {
"l": 0.62149,
"c": 0.18457,
"h": 27.3
},
"luminance": 0.21572
}Semantic roles & 50–950 ramp
primary
#E04D44
secondary
#A0DCE0
accent
#E4EE3A
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#180C09
muted
#867D7B