#E04490#E04490

#E04490 is a light, highly saturated pink. Relative luminance 0.220; OKLCH L 63.0% C 0.203 H 354.7°. Best body text is #000000 at 5.40:1 contrast (WCAG AA passes).

Color values

HEX#E04490
RGBrgb(224, 68, 144)
HSLhsl(331, 72%, 57%)
HSVhsv(331, 70%, 88%)
CMYKcmyk(0%, 69.6%, 35.7%, 12.2%)
CIE-LABlab(54.03, 66.00, -7.40)
CIE-LCHlch(54.03, 66.41, 353.60°)
OKLaboklab(63.04% 0.2022 -0.0187)
OKLCHoklch(63.04% 0.203 354.7)
XYZxyz(37.8440, 21.9996, 28.6336)
Luminance0.2200 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E04490 #44E094
analogous
#E044DE #E04490 #E04644
triadic
#E04490 #90E044 #4490E0
tetradic
#E04490 #DEE044 #44E094 #4644E0
square
#E04490 #DEE044 #44E094 #4644E0
split-complementary
#E04490 #44E046 #44DEE0
monochromatic
#911853 #C62171 #E04490 #E978AF #F1ADCE

Accessibility & contrast

On white

3.89
#E04490 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.40
#E04490 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E04490
5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E04490#FFFFFF#000000##000000
##E044901.003.895.405.40
#FFFFFF3.891.0021.0021.00
#0000005.4021.001.001.00
##0000005.4021.001.001.00

Color blindness preview

Protanopia (red-blind)
#606F92
Deuteranopia (green-blind)
#8B8C8C
Tritanopia (blue-blind)
#F13664
Achromatopsia (no color)
#818181

Design tokens & code

CSS
--color: #e04490;
/* rgb */ color: rgb(224, 68, 144);
/* oklch */ color: oklch(63.0% 0.203 354.7);
Tailwind
colors: {
  custom: {
    50: '#ef83b0',
    500: '#e04490',
    950: '#000000',
  },
}
SCSS
$custom: #e04490;
$custom-light: #ef83b0;
$custom-dark: #000000;
JSON
{
  "hex": "#e04490",
  "rgb": {
    "r": 224,
    "g": 68,
    "b": 144
  },
  "hsl": {
    "h": 330.769,
    "s": 71.56,
    "l": 57.255
  },
  "oklch": {
    "l": 0.63039,
    "c": 0.20303,
    "h": 354.7
  },
  "luminance": 0.21995
}

Semantic roles & 50–950 ramp

primary
#E04490
secondary
#A0E0C1
accent
#EE963A
background
#FFF8FA
surface
#FFF0F4
border
#D7CBCE
text
#170C10
muted
#857D7F

Preview Lab

Preview with #E04490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E04490 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva