#E04344#E04344
#E04344 is a mid, vivid red. Relative luminance 0.203; OKLCH L 61.1% C 0.194 H 24.7°. Best body text is #000000 at 5.06:1 contrast (WCAG AA passes).
Color values
| HEX | #E04344 |
|---|---|
| RGB | rgb(224, 67, 68) |
| HSL | hsl(360, 72%, 57%) |
| HSV | hsv(360, 70%, 88%) |
| CMYK | cmyk(0%, 70.1%, 69.6%, 12.2%) |
| CIE-LAB | lab(52.16, 60.44, 35.15) |
| CIE-LCH | lch(52.16, 69.92, 30.18°) |
| OKLab | oklab(61.09% 0.1762 0.0809) |
| OKLCH | oklch(61.09% 0.194 24.7) |
| XYZ | xyz(33.7947, 20.2840, 7.6034) |
| Luminance | 0.2028 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 2.88
Faded Red
#D3494E
ΔE00 3.45
Dark Coral
#CF524E
ΔE00 3.48
Pastel Red
#DB5856
ΔE00 4.06
Strawberry (survey)
#FB2943
ΔE00 4.46
Pinky Red
#FC2647
ΔE00 4.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E04344 #43E0DF
analogous
#E04393 #E04344 #E09143
triadic
#E04344 #44E043 #4344E0
tetradic
#E04344 #93E043 #43E0DF #9143E0
square
#E04344 #93E043 #43E0DF #9143E0
split-complementary
#E04344 #43E091 #4393E0
monochromatic
#911819 #C52122 #E04344 #E97878 #F1ACAD
Accessibility & contrast
On white
4.15
#E04344 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.06
#E04344 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E04344
5.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E04344 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E04344 | 1.00 | 4.15 | 5.06 | 5.06 |
| #FFFFFF | 4.15 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.06 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.06 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#706742
Deuteranopia (green-blind)
#97893F
Tritanopia (blue-blind)
#F60845
Achromatopsia (no color)
#7C7C7C
Design tokens & code
CSS
--color: #e04344; /* rgb */ color: rgb(224, 67, 68); /* oklch */ color: oklch(61.1% 0.194 24.7);
Tailwind
colors: {
custom: {
50: '#f28178',
500: '#e04344',
950: '#000000',
},
}SCSS
$custom: #e04344; $custom-light: #f28178; $custom-dark: #000000;
JSON
{
"hex": "#e04344",
"rgb": {
"r": 224,
"g": 67,
"b": 68
},
"hsl": {
"h": 359.618,
"s": 71.689,
"l": 57.059
},
"oklch": {
"l": 0.61088,
"c": 0.19393,
"h": 24.7
},
"luminance": 0.20279
}Semantic roles & 50–950 ramp
primary
#E04344
secondary
#9FDFDF
accent
#EEED39
background
#FFF8F7
surface
#FFEFED
border
#D7CAC8
text
#190B09
muted
#867C7B