#E02740#E02740

#E02740 is a mid, highly saturated red. Relative luminance 0.177; OKLCH L 58.8% C 0.216 H 21.0°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#E02740
RGB	rgb(224, 39, 64)
HSL	hsl(352, 75%, 52%)
HSV	hsv(352, 83%, 88%)
CMYK	cmyk(0%, 82.6%, 71.4%, 12.2%)
CIE-LAB	lab(49.10, 68.67, 33.85)
CIE-LCH	lch(49.10, 76.56, 26.24°)
OKLab	oklab(58.8% 0.2016 0.0774)
OKLCH	oklch(58.8% 0.216 21)
XYZ	xyz(32.3952, 17.6737, 6.5551)
Luminance	0.1767 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E02740 #27E0C7

analogous

#E0279D #E02740 #E06B27

triadic

#E02740 #40E027 #2740E0

tetradic

#E02740 #9DE027 #27E0C7 #6B27E0

square

#E02740 #9DE027 #27E0C7 #6B27E0

split-complementary

#E02740 #27E06B #279DE0

monochromatic

#7B1220 #B0192E #E02740 #E85D6F #EF929F

Accessibility & contrast

On white

4.63

#E02740 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.53

#E02740 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #E02740

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E02740	#FFFFFF	#000000	##FFFFFF
##E02740	1.00	4.63	4.53	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.53	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635C3F

Deuteranopia (green-blind)

#90823A

Tritanopia (blue-blind)

#F60033

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #e02740;
/* rgb */ color: rgb(224, 39, 64);
/* oklch */ color: oklch(58.8% 0.216 21.0);

Tailwind

colors: {
  custom: {
    50: '#f37674',
    500: '#e02740',
    950: '#000000',
  },
}

SCSS

$custom: #e02740;
$custom-light: #f37674;
$custom-dark: #000000;

JSON

{
  "hex": "#e02740",
  "rgb": {
    "r": 224,
    "g": 39,
    "b": 64
  },
  "hsl": {
    "h": 351.892,
    "s": 74.899,
    "l": 51.569
  },
  "oklch": {
    "l": 0.58797,
    "c": 0.2159,
    "h": 21
  },
  "luminance": 0.17668
}

Semantic roles & 50–950 ramp

primary

#E02740

secondary

#89DACF

accent

#F2D836

background

#FFF7F7

surface

#FFEEED

border

#D7C9C8

text

#190A08

muted

#867C7B

Preview Lab

Preview with #E02740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →