#DD73B4#DD73B4

#DD73B4 is a light, vivid pink. Relative luminance 0.309; OKLCH L 69.6% C 0.152 H 344.1°. Best body text is #000000 at 7.19:1 contrast (WCAG AA passes).

Color values

HEX#DD73B4
RGBrgb(221, 115, 180)
HSLhsl(323, 61%, 66%)
HSVhsv(323, 48%, 87%)
CMYKcmyk(0%, 48%, 18.6%, 13.3%)
CIE-LABlab(62.45, 49.19, -15.69)
CIE-LCHlch(62.45, 51.64, 342.31°)
OKLaboklab(69.6% 0.1462 -0.0416)
OKLCHoklch(69.6% 0.152 344.1)
XYZxyz(44.1886, 30.9322, 46.8143)
Luminance0.3093 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DD73B4 #73DD9C
analogous
#D173DD #DD73B4 #DD737F
triadic
#DD73B4 #B4DD73 #73B4DD
tetradic
#DD73B4 #DDD173 #73DD9C #737FDD
square
#DD73B4 #DDD173 #73DD9C #737FDD
split-complementary
#DD73B4 #7FDD73 #73DDD1
monochromatic
#AC2A7A #D1429A #DD73B4 #E9A4CE #F5D5E9

Accessibility & contrast

On white

2.92
#DD73B4 on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.19
#DD73B4 on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DD73B4
7.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DD73B4#FFFFFF#000000##000000
##DD73B41.002.927.197.19
#FFFFFF2.921.0021.0021.00
#0000007.1921.001.001.00
##0000007.1921.001.001.00

Color blindness preview

Protanopia (red-blind)
#7B8CB6
Deuteranopia (green-blind)
#979DB1
Tritanopia (blue-blind)
#E9738C
Achromatopsia (no color)
#979797

Design tokens & code

CSS
--color: #dd73b4;
/* rgb */ color: rgb(221, 115, 180);
/* oklch */ color: oklch(69.6% 0.152 344.1);
Tailwind
colors: {
  custom: {
    50: '#ea9eca',
    500: '#dd73b4',
    950: '#000000',
  },
}
SCSS
$custom: #dd73b4;
$custom-light: #ea9eca;
$custom-dark: #000000;
JSON
{
  "hex": "#dd73b4",
  "rgb": {
    "r": 221,
    "g": 115,
    "b": 180
  },
  "hsl": {
    "h": 323.208,
    "s": 60.92,
    "l": 65.882
  },
  "oklch": {
    "l": 0.69601,
    "c": 0.15201,
    "h": 344.1
  },
  "luminance": 0.30929
}

Semantic roles & 50–950 ramp

primary
#DD73B4
secondary
#C4E7D2
accent
#C95F1D
background
#FEF9FC
surface
#FDF2F8
border
#D5CCD1
text
#160F13
muted
#847E82

Preview Lab

Preview with #DD73B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DD73B4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva