#DD72E8#DD72E8

#DD72E8 is a light, vivid purple. Relative luminance 0.332; OKLCH L 71.7% C 0.196 H 323.8°. Best body text is #000000 at 7.65:1 contrast (WCAG AA passes).

Color values

HEX	#DD72E8
RGB	rgb(221, 114, 232)
HSL	hsl(294, 72%, 68%)
HSV	hsv(294, 51%, 91%)
CMYK	cmyk(4.7%, 50.9%, 0%, 9%)
CIE-LAB	lab(64.35, 58.36, -42.00)
CIE-LCH	lch(64.35, 71.90, 324.26°)
OKLab	oklab(71.7% 0.1582 -0.1159)
OKLCH	oklch(71.7% 0.196 323.8)
XYZ	xyz(50.4002, 33.2354, 80.0886)
Luminance	0.3323 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DD72E8 #7DE872

analogous

#A272E8 #DD72E8 #E872B8

triadic

#DD72E8 #E8DD72 #72E8DD

tetradic

#DD72E8 #E8A272 #7DE872 #72B8E8

square

#DD72E8 #E8A272 #7DE872 #72B8E8

split-complementary

#DD72E8 #B8E872 #72E8A2

monochromatic

#B11FC0 #D03DDF #DD72E8 #EAA7F1 #F6DBF9

Accessibility & contrast

On white

2.75

#DD72E8 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.65

#DD72E8 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DD72E8

7.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DD72E8	#FFFFFF	#000000	##000000
##DD72E8	1.00	2.75	7.65	7.65
#FFFFFF	2.75	1.00	21.00	21.00
#000000	7.65	21.00	1.00	1.00
##000000	7.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6294EC

Deuteranopia (green-blind)

#83A0E5

Tritanopia (blue-blind)

#E181A3

Achromatopsia (no color)

#9C9C9C

Design tokens & code

CSS

--color: #dd72e8;
/* rgb */ color: rgb(221, 114, 232);
/* oklch */ color: oklch(71.7% 0.196 323.8);

Tailwind

colors: {
  custom: {
    50: '#ea9ef0',
    500: '#dd72e8',
    950: '#000000',
  },
}

SCSS

$custom: #dd72e8;
$custom-light: #ea9ef0;
$custom-dark: #000000;

JSON

{
  "hex": "#dd72e8",
  "rgb": {
    "r": 221,
    "g": 114,
    "b": 232
  },
  "hsl": {
    "h": 294.407,
    "s": 71.951,
    "l": 67.843
  },
  "oklch": {
    "l": 0.71699,
    "c": 0.19613,
    "h": 323.8
  },
  "luminance": 0.33233
}

Semantic roles & 50–950 ramp

primary

#DD72E8

secondary

#CCEDC9

accent

#D41124

background

#FEFAFE

surface

#FDF3FD

border

#D5CDD5

text

#160F16

muted

#847F84

Preview Lab

Preview with #DD72E8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →