#DD72AD#DD72AD
#DD72AD is a light, vivid pink. Relative luminance 0.304; OKLCH L 69.2% C 0.149 H 347.5°. Best body text is #000000 at 7.08:1 contrast (WCAG AA passes).
Color values
| HEX | #DD72AD |
|---|---|
| RGB | rgb(221, 114, 173) |
| HSL | hsl(327, 61%, 66%) |
| HSV | hsv(327, 48%, 87%) |
| CMYK | cmyk(0%, 48.4%, 21.7%, 13.3%) |
| CIE-LAB | lab(62.02, 48.67, -12.35) |
| CIE-LCH | lch(62.02, 50.21, 345.76°) |
| OKLab | oklab(69.2% 0.1457 -0.0324) |
| OKLCH | oklch(69.2% 0.149 347.5) |
| XYZ | xyz(43.3800, 30.4273, 43.1154) |
| Luminance | 0.3042 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.26
Hot Pink
#FF69B4
ΔE00 5.49
Bubblegum (survey)
#FF6CB5
ΔE00 5.51
Bubble Gum Pink
#FF69AF
ΔE00 5.71
Palevioletred
#DB7093
ΔE00 6.39
Purplish Pink
#CE5DAE
ΔE00 6.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#DD72AD #72DDA2
analogous
#D772DD #DD72AD #DD7277
triadic
#DD72AD #ADDD72 #72ADDD
tetradic
#DD72AD #DDD772 #72DDA2 #7277DD
square
#DD72AD #DDD772 #72DDA2 #7277DD
split-complementary
#DD72AD #77DD72 #72DDD7
monochromatic
#AB2971 #D14190 #DD72AD #E9A3CA #F5D5E6
Accessibility & contrast
On white
2.96
#DD72AD on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.08
#DD72AD on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #DD72AD
7.08:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##DD72AD | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##DD72AD | 1.00 | 2.96 | 7.08 | 7.08 |
| #FFFFFF | 2.96 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.08 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.08 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7C8BAF
Deuteranopia (green-blind)
#989DAA
Tritanopia (blue-blind)
#EA7088
Achromatopsia (no color)
#969696
Design tokens & code
CSS
--color: #dd72ad; /* rgb */ color: rgb(221, 114, 173); /* oklch */ color: oklch(69.2% 0.149 347.5);
Tailwind
colors: {
custom: {
50: '#ea9ec5',
500: '#dd72ad',
950: '#000000',
},
}SCSS
$custom: #dd72ad; $custom-light: #ea9ec5; $custom-dark: #000000;
JSON
{
"hex": "#dd72ad",
"rgb": {
"r": 221,
"g": 114,
"b": 173
},
"hsl": {
"h": 326.916,
"s": 61.143,
"l": 65.686
},
"oklch": {
"l": 0.69202,
"c": 0.14927,
"h": 347.5
},
"luminance": 0.30424
}Semantic roles & 50–950 ramp
primary
#DD72AD
secondary
#C4E7D4
accent
#C96A1D
background
#FEF9FC
surface
#FDF2F8
border
#D5CCD1
text
#160F12
muted
#847E81