#DA7490#DA7490

#DA7490 is a light, vivid pink. Relative luminance 0.294; OKLCH L 68.2% C 0.130 H 3.6°. Best body text is #000000 at 6.88:1 contrast (WCAG AA passes).

Color values

HEX#DA7490
RGBrgb(218, 116, 144)
HSLhsl(344, 58%, 65%)
HSVhsv(344, 47%, 85%)
CMYKcmyk(0%, 46.8%, 33.9%, 14.5%)
CIE-LABlab(61.14, 42.78, 2.95)
CIE-LCHlch(61.14, 42.88, 3.95°)
OKLaboklab(68.17% 0.1299 0.0082)
OKLCHoklch(68.17% 0.13 3.6)
XYZxyz(40.1947, 29.4134, 29.9406)
Luminance0.2941 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA7490 #74DABE
analogous
#DA74C3 #DA7490 #DA8B74
triadic
#DA7490 #90DA74 #7490DA
tetradic
#DA7490 #C3DA74 #74DABE #8B74DA
square
#DA7490 #C3DA74 #74DABE #8B74DA
split-complementary
#DA7490 #74DA8B #74C3DA
monochromatic
#A72C4E #CD4469 #DA7490 #E7A4B7 #F4D5DD

Accessibility & contrast

On white

3.05
#DA7490 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

6.88
#DA7490 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA7490
6.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA7490#FFFFFF#000000##000000
##DA74901.003.056.886.88
#FFFFFF3.051.0021.0021.00
#0000006.8821.001.001.00
##0000006.8821.001.001.00

Color blindness preview

Protanopia (red-blind)
#858891
Deuteranopia (green-blind)
#9E9B8E
Tritanopia (blue-blind)
#E96C7E
Achromatopsia (no color)
#949494

Design tokens & code

CSS
--color: #da7490;
/* rgb */ color: rgb(218, 116, 144);
/* oklch */ color: oklch(68.2% 0.130 3.6);
Tailwind
colors: {
  custom: {
    50: '#e89eb0',
    500: '#da7490',
    950: '#000000',
  },
}
SCSS
$custom: #da7490;
$custom-light: #e89eb0;
$custom-dark: #000000;
JSON
{
  "hex": "#da7490",
  "rgb": {
    "r": 218,
    "g": 116,
    "b": 144
  },
  "hsl": {
    "h": 343.529,
    "s": 57.955,
    "l": 65.49
  },
  "oklch": {
    "l": 0.68173,
    "c": 0.13012,
    "h": 3.6
  },
  "luminance": 0.2941
}

Semantic roles & 50–950 ramp

primary
#DA7490
secondary
#C4E6DD
accent
#C69820
background
#FEF9FA
surface
#FDF2F4
border
#D5CCCE
text
#160F10
muted
#847E7F

Preview Lab

Preview with #DA7490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA7490 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva