#DA73D7#DA73D7

#DA73D7 is a light, vivid purple. Relative luminance 0.321; OKLCH L 70.7% C 0.177 H 328.3°. Best body text is #000000 at 7.41:1 contrast (WCAG AA passes).

Color values

HEX	#DA73D7
RGB	rgb(218, 115, 215)
HSL	hsl(302, 58%, 65%)
HSV	hsv(302, 47%, 85%)
CMYK	cmyk(0%, 47.2%, 1.4%, 14.5%)
CIE-LAB	lab(63.41, 53.99, -34.03)
CIE-LCH	lch(63.41, 63.82, 327.78°)
OKLab	oklab(70.67% 0.1509 -0.0931)
OKLCH	oklch(70.67% 0.177 328.3)
XYZ	xyz(47.3092, 32.0758, 67.9761)
Luminance	0.3207 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA73D7 #73DA76

analogous

#AA73DA #DA73D7 #DA73A3

triadic

#DA73D7 #D7DA73 #73D7DA

tetradic

#DA73D7 #DAAA73 #73DA76 #73A3DA

square

#DA73D7 #DAAA73 #73DA76 #73A3DA

split-complementary

#DA73D7 #A3DA73 #73DAAA

monochromatic

#A72CA3 #CD43C9 #DA73D7 #E7A3E5 #F4D4F3

Accessibility & contrast

On white

2.83

#DA73D7 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.41

#DA73D7 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DA73D7

7.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA73D7	#FFFFFF	#000000	##000000
##DA73D7	1.00	2.83	7.41	7.41
#FFFFFF	2.83	1.00	21.00	21.00
#000000	7.41	21.00	1.00	1.00
##000000	7.41	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B91DA

Deuteranopia (green-blind)

#899ED4

Tritanopia (blue-blind)

#E07D9B

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #da73d7;
/* rgb */ color: rgb(218, 115, 215);
/* oklch */ color: oklch(70.7% 0.177 328.3);

Tailwind

colors: {
  custom: {
    50: '#e79fe3',
    500: '#da73d7',
    950: '#000000',
  },
}

SCSS

$custom: #da73d7;
$custom-light: #e79fe3;
$custom-dark: #000000;

JSON

{
  "hex": "#da73d7",
  "rgb": {
    "r": 218,
    "g": 115,
    "b": 215
  },
  "hsl": {
    "h": 301.748,
    "s": 58.192,
    "l": 65.294
  },
  "oklch": {
    "l": 0.70674,
    "c": 0.17731,
    "h": 328.3
  },
  "luminance": 0.32073
}

Semantic roles & 50–950 ramp

primary

#DA73D7

secondary

#C3E6C4

accent

#C62520

background

#FEFAFD

surface

#FDF3FB

border

#D5CDD4

text

#160F15

muted

#847F83

Preview Lab

Preview with #DA73D7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →