#DA73D4#DA73D4

#DA73D4 is a light, vivid purple. Relative luminance 0.319; OKLCH L 70.5% C 0.175 H 329.4°. Best body text is #000000 at 7.38:1 contrast (WCAG AA passes).

Color values

HEX	#DA73D4
RGB	rgb(218, 115, 212)
HSL	hsl(303, 58%, 65%)
HSV	hsv(303, 47%, 85%)
CMYK	cmyk(0%, 47.2%, 2.8%, 14.5%)
CIE-LAB	lab(63.28, 53.46, -32.54)
CIE-LCH	lch(63.28, 62.59, 328.67°)
OKLab	oklab(70.54% 0.1504 -0.0889)
OKLCH	oklch(70.54% 0.175 329.4)
XYZ	xyz(46.9273, 31.9230, 65.9646)
Luminance	0.3192 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA73D4 #73DA79

analogous

#AC73DA #DA73D4 #DA73A0

triadic

#DA73D4 #D4DA73 #73D4DA

tetradic

#DA73D4 #DAAC73 #73DA79 #73A0DA

square

#DA73D4 #DAAC73 #73DA79 #73A0DA

split-complementary

#DA73D4 #A0DA73 #73DAAC

monochromatic

#A72C9F #CD43C5 #DA73D4 #E7A3E3 #F4D4F2

Accessibility & contrast

On white

2.84

#DA73D4 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.38

#DA73D4 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DA73D4

7.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA73D4	#FFFFFF	#000000	##000000
##DA73D4	1.00	2.84	7.38	7.38
#FFFFFF	2.84	1.00	21.00	21.00
#000000	7.38	21.00	1.00	1.00
##000000	7.38	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6D90D7

Deuteranopia (green-blind)

#8A9ED1

Tritanopia (blue-blind)

#E17C9A

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #da73d4;
/* rgb */ color: rgb(218, 115, 212);
/* oklch */ color: oklch(70.5% 0.175 329.4);

Tailwind

colors: {
  custom: {
    50: '#e79fe1',
    500: '#da73d4',
    950: '#000000',
  },
}

SCSS

$custom: #da73d4;
$custom-light: #e79fe1;
$custom-dark: #000000;

JSON

{
  "hex": "#da73d4",
  "rgb": {
    "r": 218,
    "g": 115,
    "b": 212
  },
  "hsl": {
    "h": 303.495,
    "s": 58.192,
    "l": 65.294
  },
  "oklch": {
    "l": 0.70538,
    "c": 0.17466,
    "h": 329.4
  },
  "luminance": 0.3192
}

Semantic roles & 50–950 ramp

primary

#DA73D4

secondary

#C3E6C5

accent

#C62920

background

#FEFAFD

surface

#FDF3FB

border

#D5CDD4

text

#160F15

muted

#847F83

Preview Lab

Preview with #DA73D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →