#DA73D3#DA73D3

#DA73D3 is a light, vivid purple. Relative luminance 0.319; OKLCH L 70.5% C 0.174 H 329.8°. Best body text is #000000 at 7.37:1 contrast (WCAG AA passes).

Color values

HEX	#DA73D3
RGB	rgb(218, 115, 211)
HSL	hsl(304, 58%, 65%)
HSV	hsv(304, 47%, 85%)
CMYK	cmyk(0%, 47.2%, 3.2%, 14.5%)
CIE-LAB	lab(63.24, 53.29, -32.05)
CIE-LCH	lch(63.24, 62.18, 328.98°)
OKLab	oklab(70.49% 0.1502 -0.0874)
OKLCH	oklch(70.49% 0.174 329.8)
XYZ	xyz(46.8015, 31.8727, 65.3023)
Luminance	0.3187 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA73D3 #73DA7A

analogous

#AE73DA #DA73D3 #DA739F

triadic

#DA73D3 #D3DA73 #73D3DA

tetradic

#DA73D3 #DAAE73 #73DA7A #739FDA

square

#DA73D3 #DAAE73 #73DA7A #739FDA

split-complementary

#DA73D3 #9FDA73 #73DAAE

monochromatic

#A72C9E #CD43C4 #DA73D3 #E7A3E2 #F4D4F1

Accessibility & contrast

On white

2.85

#DA73D3 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.37

#DA73D3 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DA73D3

7.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA73D3	#FFFFFF	#000000	##000000
##DA73D3	1.00	2.85	7.37	7.37
#FFFFFF	2.85	1.00	21.00	21.00
#000000	7.37	21.00	1.00	1.00
##000000	7.37	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6D90D6

Deuteranopia (green-blind)

#8B9ED0

Tritanopia (blue-blind)

#E17C99

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #da73d3;
/* rgb */ color: rgb(218, 115, 211);
/* oklch */ color: oklch(70.5% 0.174 329.8);

Tailwind

colors: {
  custom: {
    50: '#e79fe0',
    500: '#da73d3',
    950: '#000000',
  },
}

SCSS

$custom: #da73d3;
$custom-light: #e79fe0;
$custom-dark: #000000;

JSON

{
  "hex": "#da73d3",
  "rgb": {
    "r": 218,
    "g": 115,
    "b": 211
  },
  "hsl": {
    "h": 304.078,
    "s": 58.192,
    "l": 65.294
  },
  "oklch": {
    "l": 0.70494,
    "c": 0.17379,
    "h": 329.8
  },
  "luminance": 0.3187
}

Semantic roles & 50–950 ramp

primary

#DA73D3

secondary

#C3E6C5

accent

#C62B20

background

#FEFAFD

surface

#FDF3FB

border

#D5CDD4

text

#160F15

muted

#847F83

Preview Lab

Preview with #DA73D3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →