#DA73D0#DA73D0

#DA73D0 is a light, vivid purple. Relative luminance 0.317; OKLCH L 70.4% C 0.171 H 330.9°. Best body text is #000000 at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#DA73D0
RGB	rgb(218, 115, 208)
HSL	hsl(306, 58%, 65%)
HSV	hsv(306, 47%, 85%)
CMYK	cmyk(0%, 47.2%, 4.6%, 14.5%)
CIE-LAB	lab(63.11, 52.77, -30.55)
CIE-LCH	lch(63.11, 60.98, 329.93°)
OKLab	oklab(70.36% 0.1496 -0.0832)
OKLCH	oklch(70.36% 0.171 330.9)
XYZ	xyz(46.4289, 31.7237, 63.3401)
Luminance	0.3172 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA73D0 #73DA7D

analogous

#B073DA #DA73D0 #DA739D

triadic

#DA73D0 #D0DA73 #73D0DA

tetradic

#DA73D0 #DAB073 #73DA7D #739DDA

square

#DA73D0 #DAB073 #73DA7D #739DDA

split-complementary

#DA73D0 #9DDA73 #73DAB0

monochromatic

#A72C9B #CD43C0 #DA73D0 #E7A3E0 #F4D4F1

Accessibility & contrast

On white

2.86

#DA73D0 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.34

#DA73D0 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DA73D0

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA73D0	#FFFFFF	#000000	##000000
##DA73D0	1.00	2.86	7.34	7.34
#FFFFFF	2.86	1.00	21.00	21.00
#000000	7.34	21.00	1.00	1.00
##000000	7.34	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6F90D3

Deuteranopia (green-blind)

#8C9ECD

Tritanopia (blue-blind)

#E17B98

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #da73d0;
/* rgb */ color: rgb(218, 115, 208);
/* oklch */ color: oklch(70.4% 0.171 330.9);

Tailwind

colors: {
  custom: {
    50: '#e79fde',
    500: '#da73d0',
    950: '#000000',
  },
}

SCSS

$custom: #da73d0;
$custom-light: #e79fde;
$custom-dark: #000000;

JSON

{
  "hex": "#da73d0",
  "rgb": {
    "r": 218,
    "g": 115,
    "b": 208
  },
  "hsl": {
    "h": 305.825,
    "s": 58.192,
    "l": 65.294
  },
  "oklch": {
    "l": 0.70361,
    "c": 0.17118,
    "h": 330.9
  },
  "luminance": 0.31721
}

Semantic roles & 50–950 ramp

primary

#DA73D0

secondary

#C3E6C6

accent

#C63020

background

#FEFAFD

surface

#FDF3FB

border

#D5CDD4

text

#160F15

muted

#847F83

Preview Lab

Preview with #DA73D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →