#DA72E8#DA72E8

#DA72E8 is a light, vivid purple. Relative luminance 0.328; OKLCH L 71.3% C 0.195 H 322.7°. Best body text is #000000 at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#DA72E8
RGB	rgb(218, 114, 232)
HSL	hsl(293, 72%, 68%)
HSV	hsv(293, 51%, 91%)
CMYK	cmyk(6%, 50.9%, 0%, 9%)
CIE-LAB	lab(63.97, 57.55, -42.62)
CIE-LCH	lch(63.97, 71.62, 323.48°)
OKLab	oklab(71.34% 0.1548 -0.1178)
OKLCH	oklch(71.34% 0.195 322.7)
XYZ	xyz(49.4948, 32.7685, 80.0461)
Luminance	0.3277 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA72E8 #80E872

analogous

#9F72E8 #DA72E8 #E872BB

triadic

#DA72E8 #E8DA72 #72E8DA

tetradic

#DA72E8 #E89F72 #80E872 #72BBE8

square

#DA72E8 #E89F72 #80E872 #72BBE8

split-complementary

#DA72E8 #BBE872 #72E89F

monochromatic

#AD1FC0 #CC3DDF #DA72E8 #E8A7F1 #F6DBF9

Accessibility & contrast

On white

2.78

#DA72E8 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.55

#DA72E8 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #DA72E8

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA72E8	#FFFFFF	#000000	##000000
##DA72E8	1.00	2.78	7.55	7.55
#FFFFFF	2.78	1.00	21.00	21.00
#000000	7.55	21.00	1.00	1.00
##000000	7.55	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6193EC

Deuteranopia (green-blind)

#819FE5

Tritanopia (blue-blind)

#DD81A3

Achromatopsia (no color)

#9B9B9B

Design tokens & code

CSS

--color: #da72e8;
/* rgb */ color: rgb(218, 114, 232);
/* oklch */ color: oklch(71.3% 0.195 322.7);

Tailwind

colors: {
  custom: {
    50: '#e89ef0',
    500: '#da72e8',
    950: '#000000',
  },
}

SCSS

$custom: #da72e8;
$custom-light: #e89ef0;
$custom-dark: #000000;

JSON

{
  "hex": "#da72e8",
  "rgb": {
    "r": 218,
    "g": 114,
    "b": 232
  },
  "hsl": {
    "h": 292.881,
    "s": 71.951,
    "l": 67.843
  },
  "oklch": {
    "l": 0.7134,
    "c": 0.19452,
    "h": 322.7
  },
  "luminance": 0.32766
}

Semantic roles & 50–950 ramp

primary

#DA72E8

secondary

#CDEDC9

accent

#D41129

background

#FEFAFE

surface

#FDF3FD

border

#D5CDD5

text

#160F16

muted

#847F84

Preview Lab

Preview with #DA72E8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →