#DA544B#DA544B

#DA544B is a light, vivid red. Relative luminance 0.218; OKLCH L 62.1% C 0.170 H 27.0°. Best body text is #000000 at 5.35:1 contrast (WCAG AA passes).

Color values

HEX#DA544B
RGBrgb(218, 84, 75)
HSLhsl(4, 66%, 57%)
HSVhsv(4, 66%, 85%)
CMYKcmyk(0%, 61.5%, 65.6%, 14.5%)
CIE-LABlab(53.77, 51.95, 32.85)
CIE-LCHlch(53.77, 61.47, 32.31°)
OKLaboklab(62.14% 0.1516 0.0772)
OKLCHoklch(62.14% 0.17 27)
XYZxyz(33.3571, 21.7586, 9.0986)
Luminance0.2175 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA544B #4BD1DA
analogous
#DA4B8A #DA544B #DA9B4B
triadic
#DA544B #4BDA54 #544BDA
tetradic
#DA544B #8ADA4B #4BD1DA #9B4BDA
square
#DA544B #8ADA4B #4BD1DA #9B4BDA
split-complementary
#DA544B #4BDA9B #4B8ADA
monochromatic
#8E241D #C03128 #DA544B #E4847E #EFB4B1

Accessibility & contrast

On white

3.92
#DA544B on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.35
#DA544B on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA544B
5.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA544B#FFFFFF#000000##000000
##DA544B1.003.925.355.35
#FFFFFF3.921.0021.0021.00
#0000005.3521.001.001.00
##0000005.3521.001.001.00

Color blindness preview

Protanopia (red-blind)
#776E49
Deuteranopia (green-blind)
#998B47
Tritanopia (blue-blind)
#EF3753
Achromatopsia (no color)
#808080

Design tokens & code

CSS
--color: #da544b;
/* rgb */ color: rgb(218, 84, 75);
/* oklch */ color: oklch(62.1% 0.170 27.0);
Tailwind
colors: {
  custom: {
    50: '#ed8a7d',
    500: '#da544b',
    950: '#000000',
  },
}
SCSS
$custom: #da544b;
$custom-light: #ed8a7d;
$custom-dark: #000000;
JSON
{
  "hex": "#da544b",
  "rgb": {
    "r": 218,
    "g": 84,
    "b": 75
  },
  "hsl": {
    "h": 3.776,
    "s": 65.899,
    "l": 57.451
  },
  "oklch": {
    "l": 0.62136,
    "c": 0.17006,
    "h": 27
  },
  "luminance": 0.21754
}

Semantic roles & 50–950 ramp

primary
#DA544B
secondary
#A4DADD
accent
#DEE93F
background
#FFF8F7
surface
#FFF0EE
border
#D7CBC9
text
#180C09
muted
#867D7B

Preview Lab

Preview with #DA544B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA544B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva