#DA4D49#DA4D49

#DA4D49 is a mid, vivid red. Relative luminance 0.207; OKLCH L 61.3% C 0.178 H 25.5°. Best body text is #000000 at 5.14:1 contrast (WCAG AA passes).

Color values

HEX#DA4D49
RGBrgb(218, 77, 73)
HSLhsl(2, 66%, 57%)
HSVhsv(2, 67%, 85%)
CMYKcmyk(0%, 64.7%, 66.5%, 14.5%)
CIE-LABlab(52.62, 54.85, 32.59)
CIE-LCHlch(52.62, 63.80, 30.72°)
OKLaboklab(61.26% 0.1603 0.0763)
OKLCHoklch(61.26% 0.178 25.5)
XYZxyz(32.7733, 20.6988, 8.5716)
Luminance0.2069 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA4D49 #49D6DA
analogous
#DA498E #DA4D49 #DA9649
triadic
#DA4D49 #49DA4D #4D49DA
tetradic
#DA4D49 #8EDA49 #49D6DA #9649DA
square
#DA4D49 #8EDA49 #49D6DA #9649DA
split-complementary
#DA4D49 #49DA96 #498EDA
monochromatic
#8C201C #BF2B27 #DA4D49 #E47F7C #EFB0AF

Accessibility & contrast

On white

4.09
#DA4D49 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.14
#DA4D49 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4D49
5.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA4D49#FFFFFF#000000##000000
##DA4D491.004.095.145.14
#FFFFFF4.091.0021.0021.00
#0000005.1421.001.001.00
##0000005.1421.001.001.00

Color blindness preview

Protanopia (red-blind)
#736A47
Deuteranopia (green-blind)
#968945
Tritanopia (blue-blind)
#EF2B4D
Achromatopsia (no color)
#7E7E7E

Design tokens & code

CSS
--color: #da4d49;
/* rgb */ color: rgb(218, 77, 73);
/* oklch */ color: oklch(61.3% 0.178 25.5);
Tailwind
colors: {
  custom: {
    50: '#ed867c',
    500: '#da4d49',
    950: '#000000',
  },
}
SCSS
$custom: #da4d49;
$custom-light: #ed867c;
$custom-dark: #000000;
JSON
{
  "hex": "#da4d49",
  "rgb": {
    "r": 218,
    "g": 77,
    "b": 73
  },
  "hsl": {
    "h": 1.655,
    "s": 66.21,
    "l": 57.059
  },
  "oklch": {
    "l": 0.61261,
    "c": 0.17751,
    "h": 25.5
  },
  "luminance": 0.20694
}

Semantic roles & 50–950 ramp

primary
#DA4D49
secondary
#A2DBDD
accent
#E4E93F
background
#FFF8F7
surface
#FFF0EE
border
#D7CBC9
text
#180C09
muted
#867D7B

Preview Lab

Preview with #DA4D49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA4D49 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva