#DA4AD7#DA4AD7

#DA4AD7 is a light, highly saturated purple. Relative luminance 0.247; OKLCH L 65.8% C 0.236 H 328.7°. Best body text is #000000 at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#DA4AD7
RGB	rgb(218, 74, 215)
HSL	hsl(301, 66%, 57%)
HSV	hsv(301, 66%, 85%)
CMYK	cmyk(0%, 66.1%, 1.4%, 14.5%)
CIE-LAB	lab(56.79, 71.93, -44.39)
CIE-LCH	lch(56.79, 84.52, 328.32°)
OKLab	oklab(65.83% 0.2018 -0.1226)
OKLCH	oklch(65.83% 0.236 328.7)
XYZ	xyz(43.6275, 24.7124, 66.7489)
Luminance	0.2471 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA4AD7 #4ADA4D

analogous

#954ADA #DA4AD7 #DA4A8F

triadic

#DA4AD7 #D7DA4A #4AD7DA

tetradic

#DA4AD7 #DA954A #4ADA4D #4A8FDA

square

#DA4AD7 #DA954A #4ADA4D #4A8FDA

split-complementary

#DA4AD7 #8FDA4A #4ADA95

monochromatic

#8D1D8A #C027BC #DA4AD7 #E47DE2 #EFB0ED

Accessibility & contrast

On white

3.53

#DA4AD7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.94

#DA4AD7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4AD7

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA4AD7	#FFFFFF	#000000	##000000
##DA4AD7	1.00	3.53	5.94	5.94
#FFFFFF	3.53	1.00	21.00	21.00
#000000	5.94	21.00	1.00	1.00
##000000	5.94	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#387CDB

Deuteranopia (green-blind)

#708FD3

Tritanopia (blue-blind)

#E15D8B

Achromatopsia (no color)

#888888

Design tokens & code

CSS

--color: #da4ad7;
/* rgb */ color: rgb(218, 74, 215);
/* oklch */ color: oklch(65.8% 0.236 328.7);

Tailwind

colors: {
  custom: {
    50: '#e988e4',
    500: '#da4ad7',
    950: '#000000',
  },
}

SCSS

$custom: #da4ad7;
$custom-light: #e988e4;
$custom-dark: #000000;

JSON

{
  "hex": "#da4ad7",
  "rgb": {
    "r": 218,
    "g": 74,
    "b": 215
  },
  "hsl": {
    "h": 301.25,
    "s": 66.055,
    "l": 57.255
  },
  "oklch": {
    "l": 0.65833,
    "c": 0.23607,
    "h": 328.7
  },
  "luminance": 0.24709
}

Semantic roles & 50–950 ramp

primary

#DA4AD7

secondary

#A3DDA4

accent

#E9423F

background

#FEF8FE

surface

#FDF0FC

border

#D5CBD5

text

#170C15

muted

#857D84

Preview Lab

Preview with #DA4AD7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →