#DA494D#DA494D

#DA494D is a mid, vivid red. Relative luminance 0.202; OKLCH L 60.9% C 0.181 H 22.8°. Best body text is #000000 at 5.04:1 contrast (WCAG AA passes).

Color values

HEX	#DA494D
RGB	rgb(218, 73, 77)
HSL	hsl(358, 66%, 57%)
HSV	hsv(358, 67%, 85%)
CMYK	cmyk(0%, 66.5%, 64.7%, 14.5%)
CIE-LAB	lab(52.07, 56.71, 29.60)
CIE-LCH	lch(52.07, 63.97, 27.56°)
OKLab	oklab(60.87% 0.1669 0.0701)
OKLCH	oklch(60.87% 0.181 22.8)
XYZ	xyz(32.6389, 20.2109, 9.2022)
Luminance	0.2021 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA494D #49DAD6

analogous

#DA4996 #DA494D #DA8E49

triadic

#DA494D #4DDA49 #494DDA

tetradic

#DA494D #96DA49 #49DAD6 #8E49DA

square

#DA494D #96DA49 #49DAD6 #8E49DA

split-complementary

#DA494D #49DA8E #4996DA

monochromatic

#8C1C20 #BF272B #DA494D #E47C7F #EFAFB0

Accessibility & contrast

On white

4.17

#DA494D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.04

#DA494D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA494D

5.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA494D	#FFFFFF	#000000	##000000
##DA494D	1.00	4.17	5.04	5.04
#FFFFFF	4.17	1.00	21.00	21.00
#000000	5.04	21.00	1.00	1.00
##000000	5.04	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#70694C

Deuteranopia (green-blind)

#948849

Tritanopia (blue-blind)

#EF244C

Achromatopsia (no color)

#7C7C7C

Design tokens & code

CSS

--color: #da494d;
/* rgb */ color: rgb(218, 73, 77);
/* oklch */ color: oklch(60.9% 0.181 22.8);

Tailwind

colors: {
  custom: {
    50: '#ed847f',
    500: '#da494d',
    950: '#000000',
  },
}

SCSS

$custom: #da494d;
$custom-light: #ed847f;
$custom-dark: #000000;

JSON

{
  "hex": "#da494d",
  "rgb": {
    "r": 218,
    "g": 73,
    "b": 77
  },
  "hsl": {
    "h": 358.345,
    "s": 66.21,
    "l": 57.059
  },
  "oklch": {
    "l": 0.60874,
    "c": 0.18107,
    "h": 22.8
  },
  "luminance": 0.20206
}

Semantic roles & 50–950 ramp

primary

#DA494D

secondary

#A2DDDB

accent

#E9E43F

background

#FFF8F7

surface

#FFF0EE

border

#D7CBC9

text

#180B0A

muted

#867C7C

Preview Lab

Preview with #DA494D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →