#DA4944#DA4944

#DA4944 is a mid, vivid red. Relative luminance 0.201; OKLCH L 60.7% C 0.182 H 26.1°. Best body text is #000000 at 5.02:1 contrast (WCAG AA passes).

Color values

HEX#DA4944
RGBrgb(218, 73, 68)
HSLhsl(2, 67%, 56%)
HSVhsv(2, 69%, 85%)
CMYKcmyk(0%, 66.5%, 68.8%, 14.5%)
CIE-LABlab(51.94, 56.22, 34.64)
CIE-LCHlch(51.94, 66.04, 31.64°)
OKLaboklab(60.73% 0.1636 0.0801)
OKLCHoklch(60.73% 0.182 26.1)
XYZxyz(32.3428, 20.0925, 7.6429)
Luminance0.2009 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA4944 #44D5DA
analogous
#DA448A #DA4944 #DA9444
triadic
#DA4944 #44DA49 #4944DA
tetradic
#DA4944 #8ADA44 #44D5DA #9444DA
square
#DA4944 #8ADA44 #44D5DA #9444DA
split-complementary
#DA4944 #44DA94 #448ADA
monochromatic
#891F1B #BC2A25 #DA4944 #E47B77 #EEACAA

Accessibility & contrast

On white

4.19
#DA4944 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.02
#DA4944 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4944
5.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA4944#FFFFFF#000000##000000
##DA49441.004.195.025.02
#FFFFFF4.191.0021.0021.00
#0000005.0221.001.001.00
##0000005.0221.001.001.00

Color blindness preview

Protanopia (red-blind)
#716842
Deuteranopia (green-blind)
#958740
Tritanopia (blue-blind)
#EF2149
Achromatopsia (no color)
#7C7C7C

Design tokens & code

CSS
--color: #da4944;
/* rgb */ color: rgb(218, 73, 68);
/* oklch */ color: oklch(60.7% 0.182 26.1);
Tailwind
colors: {
  custom: {
    50: '#ed8378',
    500: '#da4944',
    950: '#000000',
  },
}
SCSS
$custom: #da4944;
$custom-light: #ed8378;
$custom-dark: #000000;
JSON
{
  "hex": "#da4944",
  "rgb": {
    "r": 218,
    "g": 73,
    "b": 68
  },
  "hsl": {
    "h": 2,
    "s": 66.964,
    "l": 56.078
  },
  "oklch": {
    "l": 0.60731,
    "c": 0.18217,
    "h": 26.1
  },
  "luminance": 0.20088
}

Semantic roles & 50–950 ramp

primary
#DA4944
secondary
#9EDADC
accent
#E4EA3E
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#180B09
muted
#867C7B

Preview Lab

Preview with #DA4944

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA4944 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva