#DA4740#DA4740

#DA4740 is a mid, vivid red. Relative luminance 0.198; OKLCH L 60.5% C 0.185 H 26.9°. Best body text is #000000 at 4.96:1 contrast (WCAG AA passes).

Color values

HEX	#DA4740
RGB	rgb(218, 71, 64)
HSL	hsl(3, 68%, 55%)
HSV	hsv(3, 71%, 85%)
CMYK	cmyk(0%, 67.4%, 70.6%, 14.5%)
CIE-LAB	lab(51.60, 56.82, 36.50)
CIE-LCH	lch(51.60, 67.54, 32.72°)
OKLab	oklab(60.46% 0.1647 0.0835)
OKLCH	oklch(60.46% 0.185 26.9)
XYZ	xyz(32.0956, 19.7867, 6.9787)
Luminance	0.1978 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA4740 #40D3DA

analogous

#DA4086 #DA4740 #DA9440

triadic

#DA4740 #40DA47 #4740DA

tetradic

#DA4740 #86DA40 #40D3DA #9440DA

square

#DA4740 #86DA40 #40D3DA #9440DA

split-complementary

#DA4740 #40DA94 #4086DA

monochromatic

#861F1A #B92B24 #DA4740 #E47873 #EEAAA7

Accessibility & contrast

On white

4.24

#DA4740 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.96

#DA4740 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4740

4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA4740	#FFFFFF	#000000	##000000
##DA4740	1.00	4.24	4.96	4.96
#FFFFFF	4.24	1.00	21.00	21.00
#000000	4.96	21.00	1.00	1.00
##000000	4.96	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#70673E

Deuteranopia (green-blind)

#95873B

Tritanopia (blue-blind)

#EF1B47

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #da4740;
/* rgb */ color: rgb(218, 71, 64);
/* oklch */ color: oklch(60.5% 0.185 26.9);

Tailwind

colors: {
  custom: {
    50: '#ee8275',
    500: '#da4740',
    950: '#000000',
  },
}

SCSS

$custom: #da4740;
$custom-light: #ee8275;
$custom-dark: #000000;

JSON

{
  "hex": "#da4740",
  "rgb": {
    "r": 218,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 2.727,
    "s": 67.544,
    "l": 55.294
  },
  "oklch": {
    "l": 0.60455,
    "c": 0.18467,
    "h": 26.9
  },
  "luminance": 0.19782
}

Semantic roles & 50–950 ramp

primary

#DA4740

secondary

#9BD8DB

accent

#E3EA3D

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #DA4740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →